Strategic Public Relations Group (SPRG) is one of the largest PR networks in Asia Pacific and the largest consultancy in Hong Kong, with 250 PR professionals across the region. Headquartered in Hong Kong, SPRG serves its clients through an integrated network of 18 offices in Hong Kong, Beijing, Shanghai, Guangzhou, Taipei, Singapore, Kuala Lumpur, Sydney and a JV company in Hong Kong. With its partnership with PROI Worldwide and its cohesive global affiliate network, SPRG can assist clients in accessing over 165 cities around the world.

SPRG is a specialist in investor relations (IR) and financial communications, having completed more than 510 new listings since its inception and currently serving more than 170 IR retainer clients. SPRG is also renowned for its comprehensive PR services across a wide range of industries and sectors, providing tailored solutions in corporate and marketing communications, public affairs and government relations, events consultancy, issues and crisis management and more. No stranger to awards, SPRG’s communications campaigns are regularly recognised and have won over 500 agency, individual, client, CSR and industry awards to date. 

SPRG believes in running local offices with local talent as this provides clients the connections, knowledge, experience and support they need to succeed. In addition, with its strong, trusted and resourceful teams, SPRG is well placed to help its international clients tap into local markets, minimise the disruptions involved in the development process, build personal and corporate profiles and respond promptly to any unexpected or adverse events.

Giving back to society has always been one of SPRG’s goals. The establishment of a registered NGO, Strategic CSR Network (“SCSR”), reflects this commitment. SPRG funds this NGO, which serves as a platform to pool and leverage the resources and expertise of corporations, NGOs and volunteers. Not only does SPRG welcome clients and individuals to join the SCSR volunteer team, but it also designs community activities for client companies to promote employee engagement in their CSR initiatives and to meet ESG requirements, particularly the mandatory ESG disclosure requirements of companies listed on the Hong Kong Stock Exchange.