Senior Account Executive - 5WPR | PRovoke Media Jobs Board

Senior Account Executive - 5WPR

New York


5W is seeking a Senior Account Executive to join our Lifestyle practice with a diverse background in Consumer/Lifestyle experience. The ideal individual will have worked within an agency setting, is an expert at pitching, and possesses superior account and time management skills. This is an exciting opportunity that promises to offer challenges and professional development in an environment where drive, an entrepreneurial spirit, and a commitment to exceed expectations is a winning recipe for success.

Here’s what you’ll be doing:

    • Manage team workflow and take ownership of account work while driving consistent media results
    • Create and develop media materials – press kits, press releases, media alerts, fact sheets, bios, case studies and backgrounders
    • Develop and maintain relationships with influential members of the media and industry in order to ensure placements and exciting results for our clients
    • Develop strategic communication plans, including media opportunities, tactics, and timelines consistent with the overall PR strategy
    • Execute and advise on PR strategies and collaboratively develop strategic media plans
    • Create and develop pro-active pitch ideas for clients based on their industry, current trends and various announcements
    • Monitor media and seek out speaking opportunities for clients as “experts in their field”
    • Daily client interaction to update, report on and discuss media relations
    • Assist in the research, writing and development of new business proposals and presentations
    • Provide strong guidance and leadership to junior-level staff
    • Participate in brainstorming sessions to develop strategic/creative thinking for clients
    • Misc. research, duties and projects as required

Here’s what you have:

    • B.S/B.A in Public Relations or related field
    • 3-4 years of PR agency experience
    • Experience with apparel and/or lifestyle clients preferred
    • Excellent written and verbal skills
    • Creative and energetic personality!
    • Ability to work on multiple clients

Why you’ll love working here:

    • Recognized as one of Inc. Magazine's Best Workplaces of 2022!
    • Competitive salary and extensive benefits & wellness program
    • Robust PTO
    • Summer Fridays (also Winter, Spring and Fall Fridays!)
    • A flexible, hybrid work model
    • Family planning support including an expanded parental leave
    • Participation in our sabbatical program
    • Growth and development initiatives including “5W University”
    • Access to season tickets for pro sports teams
    • Charitable giving initiatives including company matching donation program and paid volunteer days