Cavendish | PRovoke Media
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Cavendish


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Cavendish has cemented its position as one of the fastest-growing large agencies in the UK, achieving an impressive 45% revenue growth in 2024, rising from £12.5m to £18.1m. This expansion was driven by a combination of 10% organic growth and strategic acquisitions, which have strengthened its sector expertise and international presence. The agency, formed in 2023 following a management buyout of BECG, is now fully employee-owned, which has contributed to a robust culture and 84% employee retention among its 192-strong team.

With a focus on corporate communications, government relations, planning, and creative marketing, Cavendish stands out for its ability to integrate data-driven insights into its work. The introduction of Cavendish Insights, an ethical AI framework, has transformed its research and strategic planning, allowing clients to anticipate industry shifts and emerging narratives with greater precision. This AI-powered approach has been embedded across the business, enhancing stakeholder mapping, sentiment analysis, and corporate affairs strategies.

The agency’s client portfolio continues to grow, with over 100 new clients secured in 2024, including McDonald’s, Aldi, National Grid, Heathrow Airport, Kingfisher, and Sharp Europe. Notably, revenue from government relations work in the energy sector surged by 184%, while its footprint in the water sector grew by 87%. Major acquisitions, including technology and health specialist Kaizo, Northern Ireland-based MCE, and Welsh agency Deryn, have expanded its reach across the UK and Europe.

Cavendish’s expertise in integrated campaigning is reflected in its work, such as positioning DC01UK as a market leader in AI and cloud data. The campaign combined government relations, media engagement, and digital strategy, securing coverage in the Financial Times, BBC, Reuters, and CNBC while gaining ministerial endorsements. The agency also delivered an impactful behavioural change campaign for Southern Water, driving a shift towards water efficiency through a multi-channel strategy that achieved 37 million impressions and a significant uplift in consumer action.

Recognised as one of the UK’s Best Places to Work by The Sunday Times, Cavendish has built a strong culture of inclusion, training, and development. In 2024, every employee received training in AI, data analytics, and digital storytelling, while new initiatives such as Cavendish Neurodiversity and the Cavendish Culture Group reinforced its commitment to diversity. — MPS