Lansons Team Farner

Lansons Team Farner had a record-breaking year, delivering impactful campaigns and navigating high-profile challenges while achieving the best financial performance in its 35-year history. The agency – which was acquired by Swiss-headquartered group Team Farner, backed by Waterland Private Equity, in 2023 – grew UK fee income by 16% in 2024 to £13.3 million, with a 93% client retention rate and more than 70% of retainer clients staying for over three years.

The agency has expanded its expertise beyond its financial services stronghold, securing major new clients last year including The National Lottery. It has also strengthened its presence in the energy sector and deepened its international outlook, collaborating with European sister agencies to win significant accounts, while managing global communications programmes for financial services giants from its London and New York offices. Its client roster also includes Invesco, Legal & General and Openreach.

In 2024, Lansons coined the term “specialist situations” to define the growing demand for advisory work that, while not classified as crises, requires complex legal, operational, and regulatory insight. The agency has also played a key role in shaping national conversations, with campaigns such as The National Lottery’s ‘It’s a Game Changer’ and creative work for Sky Bet, as well as behind-the-scenes corporate reputation management for many clients. 

Lansons’ commitment to its people is evident in its strong workplace culture and low churn rate of just 13%. More than 70% of its management team is female, with no gender pay gap, and representation of global majority colleagues has risen to 14%. The agency has introduced new initiatives such as Grow@Lansons, a training and development programme fostering continuous learning and creativity, and remains committed to flexible working, with employees given the power to shape the agency’s hybrid model. Its long-standing focus on community impact continues, with 1% of profits donated to charity, extensive pro bono work, and support for organisations such as The Diversity Project, Kick It Out, and HighTide theatre arts charity. —MPS