2021 Global SABRE Awards | PRovoke Media

2021 Global SABRE Awards Winners

From more than 5,500 entries submitted around the world to PRovoke Media’s SABRE Awards competition, the judges selected 40 to receive Global SABRE Awards at PRovokeGlobal, held virtually this year for the second time.

The SABRE Awards — which include competitions for the Americas, EMEA, Latin America and the Asia-Pacific region — attract more than 5,500 entries from more than 60 countries, so that the winners of the Global awards are the elite of the elite, representing best practice in categories ranging from social media to social responsibility, from public affairs to employee communications.

Also honoured are our 2021 Global Agencies of the Year.

Here are our 40 best campaigns for the 2021 Global SABRE Awards. We will unveil the rankings from 40-1, including the campaign of the year, during the Global SABRE Awards virtual presentation on October 27th. Tickets to the virtual ceremony are available for purchase here.

#GroomTheirFuture with Gillette Barber Suraksha (Safety) Programme   
Gillette India with Genesis BCW

#WeCanDoIt: International Women’s Day campaign
LinkedIn with VCCP

Starbucks with Iris and Edelman UK & Ireland

Adobe & Golin Reinvent Influencer Program When Adobe MAX 2020 Goes Virtual
Adobe with Golin

America Could Use a Beer           
Coors Light with ICF Next

ASD: Rockin' the Spectrum          
Jake's House with Edelman Canada

Avon – That’s My Shade, The Movement Integrated Communication Strategy & Plan
Avon with Zeno Group Brazil

Beat the Zombie Funk with Mucinex
Mucinex / Reckitt Benckiser with Lippe Taylor

Boards of Change
City of Chicago with Current Global, FCB Chicago

Colors of the World crayons       
Crayola with Golin

Covid-19 Campaign
Washington State Department of Heath with C+C

Dolor a Mis Espaldas
Novartis with Weber Shandwick, McCann & MRM

Empowering a New Georgia
The New Georgia Project with Allison+Partners

From Marathon to Sprint: Meharry Medical College & Finn Partners Surge on Behalf of Black America
Meharry Medical College with Finn Partners

From the World's Factory to the World's Engine
Lenovo with BCW

Go Near: Celebrating Local Travel Only On Airbnb
Airbnb with Weber Shandwick, DKC PR, Verb, All Terrain, People’s Television, Avocados & Coconuts, Team Epiphany, Blockbuster, Dish Networks, MINI, Nasdaq, Save Lucy Committee, Westbrook, ThreeSixtyBrands,The Door

Hertz Campers: How to avoid a crisis in a Jeep rooftop tent
Hertz Portugal with Corpcom

Iceland Feeds the Nation
Iceland Foods with Weber Shandwick

Intensivão da PPK           
Canesten with AnalogFolk

Jif Settles the Jif vs. Gif Debate
Jif/JM Smucker with  MSL

Kazi Mtaani
State Department for Housing and Urban Development with Oxygène Marketing Communications

Leading Criminal Justice Reform
The National Commission on Covid-19 and Criminal Justice with Kivvit

Lifetime Carbon Neutral
Velux with Ketchum UK and &Co.

"Mask Up or Pack Up" Penn State's Response to the COVID-19 Pandemic
Penn State with M Booth Health & M Booth

Planet Love
PepsiCo with JeffreyGroup

Save Our Seafarers
Uniteam Marine with ERA

SBB "Back to Business"
SBB Swiss Federal Railways with Farner Consulting

Shoppable Girls
Covenant House with Weber Shandwick Canada

Shoprite Group Corporate Image
The Shoprite Group Communications Team

Stand for Safety
Bumble India with Ruder Finn India

Still Six Lives
Red Nose with Icon Agency

The Climate Store
Felix with Prime Weber Shandwick

The last older person to die in loneliness
BBK Foundation with LLYC

The Magic Triangle
Essity with Omnicom PR Group

The Polite Type
TietoEVRY with TBWA\Helsinki

The Protozoan Experiment
Stavební spořitelna České spořitelny with AMI Communications

The world’s most beautiful gaming experience
Ubisoft Nordic with PR-operatørene with Kite communication & event         

Touching Lives Through A Determined School Child - Dele Fathia
Lumos Nigeria with Modion Communications

U=U: Decriminalizing people with HIV
Taiwan AIDS Society & Taiwan AIDS Nurses Association with Golin Taiwan

We Are In This Together: Anheuser-Busch Responds To Covid-19