2023 Global SABRE Awards | PRovoke Media

2023 Global SABRE Awards Winners

From more than 5,500 entries submitted around the world to PRovoke Media’s SABRE Awards competition, the judges selected 40 to receive Global SABRE Awards at PRovokeGlobal, which place at The Hotel Washington in Washington, D.C. on November 8.

The SABRE Awards — which include competitions for the Americas, EMEA, Latin America and the Asia-Pacific region — attract more than 5,500 entries from more than 60 countries, so that the winners of the Global awards are the elite of the elite, representing best practice in categories ranging from social media to social responsibility, from public affairs to employee communications.

Also honoured were our 2023 Global Agencies of the Year

Here are the top 40 PR campaigns of 2023 in order from #1 to #40

1. HP Streetcode
HP with Edelman Australia / Singapore / Indonesia / Malaysia / Hong Kong

2. Padvertising: Not A Luxury. Period
Menstrual Justice Law Costa Rica with Shift Porter Novelli/PHD Costa Rica

3. Fighting With Our Words
Ukrainian PR Army with Plus Communications

4. Be You Period
Lil-Lets with Retroviral

5. The Sunken Bar
Carlsberg Sweden with BCW

6. Listen Up!
Lexie Hearing with SGA

7. The Last Photo
Campaign Against Living Miserably with Hope&Glory and adam&eveDDB

8. Gallery of Lies
Animal Político with Weber Shandwick

9. A Dream Delivered: The Lost Letters of Hawkins Wilson
Ancestry with Weber Shandwick

10. AIDS Avatar
Taiwan AIDS Society & Taiwan AIDS Nurse Association with Golin Taipei

11. Gillette Venus stirs up a “shame free” conversation around intimate female grooming
Gillette Venus / Procter & Gamble with Brandzeichen Markenberatung und Kommunikation

12. A Year of Transformation for Mobile Premier League (MPL)
Mobile Premier League (MPL)

13. Dove Keep The Grey
Unilever Canada with Edelman Canada

14. Helping Amigo Loans Survive
Amigo Loans with Lansons

15. Own Your Future – Envisioning Maritime Possibilities
Singapore Maritime Foundation with Archetype Singapore

16. See My Skin
Vaseline with Edelman

17. ReclaimYourName.dic
Elimin8Hate with Citizen Relations

18. GAF: Protecting What Matters Most


19. Outhorse Your Email
Visit Iceland with M&C Saatchi Talk

20. #TapeOutHate
Budweiser - Labatt Breweries of Canada with Veritas

21. #CyberflashingIsFlashing
Bumble with Hope&Glory and Broadcast Revolution

22. Reimagining Mental Health
Investec Life with Razor PR / M&C Saatchi Group SA

23. Oyo For All
Oyo Rooms with Avian WE

24. Breath Easy: How Honeywell is Driving Action for Better Indoor Air
Honeywell with Finn Partners

25. The Mustache that Plays for Everyone
Gillette - Procter & Gamble São Paulo with Ketchum, São Paulo - Brazil, Grey, Sao Paulo - Brazil - Bite Producoes Artisticas LTDA Rio de Janeiro / Loud Sao Paulo - Grey Sao Paulo / LEW'LARA\TBWA São Paulo - New Vegas Sao Paulo

26. Thyseed: Postpartum Escape Room
Thyseed with BlueFocus

27. Dove #StopTheNameCalling
Unilever Philippines, Inc. with Ogilvy & Mather Philippines Inc, Mindshare Philippines

28. The Last Survivors
UNESCO, Holocaust Museum of Curitiba and CONIB with Cappuccino, Weber Shandwick Brazil

29. The Most Inclusive Airline in the Skies
Virgin Atlantic with Tin Man

30. Reclaiming the Double Take to Challenge Disability Stereotypes
Genentech with Syneos Health Communications

31. Mercy Ships Africa Celebrations
Mercy Ships with APO Group

32. Insomnia: The Drop Off
OTO CBD with The Romans

33. Gingerbread Dive Bars
Miller High Life with ICF Next

34. Tag The Game
Persil with Golin

35. Honest Eggs Co. Fitchix
Honest Eggs Co. with BCW Australia

36. Championing Equity for Collegiate Women Athletes
H&R Block with Carmichael Lynch Relate

37. Doritos + Stranger Things: “Live From The Upside Down”
Frito-Lay North America with Ketchum, OMD, Observatory and ShakerMaker

38. Cheetle in Cheadle
Cheetos with Citizen Relations

39. Vodacom Africa.Connected - Working together towards an inclusive, digital future
Vodacom with WE Communications

40. Corona Plastic Fishing Tournament
Corona with Allison+Partners and We Believers