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Home Coronavirus Covid-19 Data & Insights

Covid-19 Data & Insights

Proprietary and third party research and insights into how the global PR industry is responding and adapting to the global pandemic. 
PR Industry Tracker: Talent & Rising Costs Emerge As Key Concerns

PR Industry Tracker: Talent & Rising Costs Emerge As Key Concerns

The sixth wave of PRovoke Media's industry tracking study finds challenges in terms of recruitment and rising costs, ami ...

Arun Sudhaman 28 Sep 2022

Survey: Help Us Understand PR Industry's Creative Progress

Survey: Help Us Understand PR Industry's Creative Progress

PRovoke Media and Now Go Create, in conjunction with FleishmanHillard, are launching the eighth edition of their landmar ...

https://www.provokemedia.com/research/article/survey-help-us-understand-pr-industry's-creative-progress

PRovoke Media 13 Apr 2022

Covid-19 Tracker: Industry Divided On Office Return As Optimism Soars

Covid-19 Tracker: Industry Divided On Office Return As Optimism Soars

The fifth wave of PRovoke Media's Covid-19 study finds challenges in terms of talent and hybrid working models, amid rem ...

https://www.provokemedia.com/latest/article/covid-19-tracker-industry-divided-on-office-return-as-optimism-soars

Arun Sudhaman 18 Oct 2021

Take The Survey: How Is The Global PR Industry Returning To The Office?

Take The Survey: How Is The Global PR Industry Returning To The Office?

Take a 60-second survey to continue helping us all understand the impact of Covid-19 on PR agencies and in-house comms d ...

https://www.provokemedia.com/latest/article/take-the-survey-how-is-the-global-pr-industry-returning-to-the-office

PRovoke Media 19 Aug 2021

PRovoke Media Study: Corporate Counsel Demand Continues To Rise As Pandemic Enters Second Year

PRovoke Media Study: Corporate Counsel Demand Continues To Rise As Pandemic Enters Second Year

The fourth wave of PRovoke Media's Covid-19 research reveals that the need for corporate communications is even higher t ...

https://www.provokemedia.com/latest/article/provoke-study-corporate-counsel-demand-continues-to-rise-as-pandemic-enters-second-year

Maja Pawinska Sims 22 Apr 2021

PRovoke Media Study: Strong PR Recovery Predicted As Workplace Challenges Persist

PRovoke Media Study: Strong PR Recovery Predicted As Workplace Challenges Persist

The fourth wave of PRovoke Media's Covid-19 study forecasts a strong recovery for agencies and in-house departments, wit ...

https://www.provokemedia.com/latest/article/provoke-study-strong-pr-recovery-predicted-as-workplace-challenges-persist

Arun Sudhaman 14 Apr 2021

Take The Survey: What Does The Global PR Industry's Covid-19 Recovery Look Like?

Take The Survey: What Does The Global PR Industry's Covid-19 Recovery Look Like?

Please participate in the fourth wave of our 60-second surveys, to help us continue charting the impact of Covid-19 on P ...

https://www.provokemedia.com/latest/article/take-the-survey-what-does-the-global-pr-industry's-covid-19-recovery-look-like

PRovoke Media 22 Mar 2021

Survey: Help Us Understand PR Creativity In The Covid Era

Survey: Help Us Understand PR Creativity In The Covid Era

PRovoke Media and Now Go Create are launching the seventh edition of their landmark survey into creativity in the PR ind ...

https://www.provokemedia.com/research/article/survey-help-us-understand-pr-creativity-in-the-covid-era

PRovoke Media 25 Jan 2021

'Cautiously Optimistic' — Agency Leaders Weigh Industry's Recovery Prospects

'Cautiously Optimistic' — Agency Leaders Weigh Industry's Recovery Prospects

PR agency heads from across the globe weigh in on the industry's improved business outlook, in the wake of last week's r ...

https://www.provokemedia.com/long-reads/article/'cautiously-optimistic'-agency-leaders-weigh-industry's-recovery-prospects

Arun Sudhaman 21 Sep 2020

Jacinda Ardern's Covid-19 Comms Most Impressive, Say PR Leaders

Jacinda Ardern's Covid-19 Comms Most Impressive, Say PR Leaders

When it comes to Covid communications, PRovoke Media's survey of PR experts ranks New Zealand PM top among global leader ...

https://www.provokemedia.com/latest/article/jacinda-ardern's-covid-19-comms-most-impressive-say-pr-leaders

Arun Sudhaman 16 Sep 2020

PRovoke Media Study: Business Outlook Improves For Global PR Industry

PRovoke Media Study: Business Outlook Improves For Global PR Industry

The third wave of PRovoke Media's Covid-19 study reveals a significantly improved outlook for agencies and in-house depa ...

https://www.provokemedia.com/latest/article/provoke-study-business-outlook-improves-for-global-pr-industry

Arun Sudhaman 14 Sep 2020

Latest Covid-19 Research Explores Consumer Values, Corporate Purpose & More

Latest Covid-19 Research Explores Consumer Values, Corporate Purpose & More

Our periodic roundup of research being conducted by the PR industry in response to the coronavirus pandemic.

https://www.provokemedia.com/research/article/latest-covid-19-research-explores-consumer-values-corporate-purpose-more

Diana Marszalek 18 May 2020

Covid-19 Research: Customers & Earnings Emerge As Key Challenges Amid In-House Cuts

Covid-19 Research: Customers & Earnings Emerge As Key Challenges Amid In-House Cuts

The second wave of PRovoke Media/ICCO's industry study reveals that customer disruption and sales/earnings concerns have ...

https://www.provokemedia.com/research/article/covid-19-research-customers-earnings-emerge-as-key-challenges-amid-in-house-cuts

Arun Sudhaman 05 May 2020

Trust Barometer: Covid-19 Pandemic Gives Rise To New Trust In Government

Trust Barometer: Covid-19 Pandemic Gives Rise To New Trust In Government

An April Edelman Trust Barometer survey found more people have trust in government than any other institution for the fi ...

https://www.provokemedia.com/latest/article/trust-barometer-covid-19-pandemic-gives-rise-to-new-trust-in-government

Diana Marszalek 05 May 2020

Covid-19 Comms: US Government Worst, New Zealand & Germany Best Say PR Pros

Covid-19 Comms: US Government Worst, New Zealand & Germany Best Say PR Pros

The US government has been the least impressive in terms of its response to the pandemic, while the governments of New Z ...

https://www.provokemedia.com/latest/article/covid-19-comms-us-government-worst-new-zealand-germany-best-say-pr-pros

PRovoke Media 04 May 2020

Report: Brands Benefit From Back-To-Basics Approach During Covid-19

Report: Brands Benefit From Back-To-Basics Approach During Covid-19

A report from Red Havas finds that communications trends that emerge now, such as adopting the right tone and tact, coul ...

https://www.provokemedia.com/research/article/report-brands-benefit-from-back-to-basics-approach-during-covid-19

Diana Marszalek 21 Apr 2020

Middle East PR Industry Weighs Damage From Covid-19: Study

Middle East PR Industry Weighs Damage From Covid-19: Study

According to a MEPRA study, two-thirds of the region's relevant organizations believe the PR industry has been hit hard ...

https://www.provokemedia.com/research/article/middle-east-pr-industry-weighs-damage-from-covid-19-study

PRovoke Media 17 Apr 2020

Asia-Pacific Comms Heads Navigate Covid-19 Challenges & Priorities

Asia-Pacific Comms Heads Navigate Covid-19 Challenges & Priorities

A special APACD webinar on Covid-19 found the region's in-house communications leaders focused on employee engagement an ...

https://www.provokemedia.com/latest/article/asia-pacific-comms-heads-navigate-covid-19-challenges-priorities

David Blecken 06 Apr 2020

Agency Heads Brace For Covid-19 Fallout As Business Outlook Darkens

Agency Heads Brace For Covid-19 Fallout As Business Outlook Darkens

Agency leaders respond to PRovoke Media/ICCO study, providing a snapshot of an industry grappling with profound uncertai ...

https://www.provokemedia.com/long-reads/article/agency-heads-brace-for-covid-19-fallout-as-business-outlook-darkens

Arun Sudhaman 02 Apr 2020

Trust Barometer: Brands Critical To Making It Through The Covid-19 Crisis

Trust Barometer: Brands Critical To Making It Through The Covid-19 Crisis

Edelman Trust Barometer finds consumers don't believe their countries are equipped to make it through the coronavirus ou ...

https://www.provokemedia.com/latest/article/trust-barometer-brands-critical-to-making-it-through-the-covid-19-crisis

Diana Marszalek 31 Mar 2020

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