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Pfizer has selected Hill & Knowlton to handle a lucrative international assignment, focusing on pain relief drug Lyrica.
Holmes Report 11 Feb 2011
Merck is progressing with plans to review its $50 million global roster of PR agencies, following its $41 billion merger ...
Holmes Report 11 Oct 2010
Pfizer has selected Edelman to handle a major effort to build the pharmaceutical giant’s anti-infectives portfolio in em ...
Paul Holmes 23 Sep 2010
Pharma major Pfizer is searching for a global PR agency to handle a multi-million dollar brief focusing on emerging mark ...
Paul Holmes 24 May 2010
In China, there are currently 130 million Hepatitis B patients. With the number so high, Hepatitis B— a potentially life ...
Paul Holmes 13 Sep 2007
The public’s confidence in the U.S. Food and Drug Administration appears to be rebounding after two years in decline, bu ...
Paul Holmes 19 Aug 2007
The pharmaceutical sector is suffering from a poor reputation among Americans, according to new research by marketing re ...
Paul Holmes 15 Apr 2007
U.S. adults are either divided or ambivalent when it comes to the issue of off-label prescription drug use, according to ...
Paul Holmes 15 Jan 2007
According to a recent Wall Street Journal Online/Harris Interactive survey, four out of five (80 percent) U.S. adults in ...
Paul Holmes 16 Sep 2006
No industry in America faces more trying public relations issues than the pharmaceutical industry. For more than a decad ...
Paul Holmes 26 Sep 2005
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