PRovoke Media 15 Sep 2021 // 11:20PM GMT
FleishmanHillard was named large Asia-Pacific Regional Consultancy of the Year at the 2021 Asia-Pacific SABRE Awards — which took place as a hybrid event yesterday, attracting hundreds of virtual viewers from across the region, along with a smaller in-person group in Hong Kong.
The Omnicom PR Group agency fought off competition from fellow finalists BCW, Edelman, Ogilvy and Weber Shandwick.
FleishmanHillard won the honour for the first time in a decade, led by strong performances in China, Japan, Korea and the Philippines, along with impressive expansion of its healthcare, creative and corporate capabilities.
WE Communications took home the same honour among midsize firms in the region, ahead of other category finalists Allison+Partners, Golin Group and Ruder Finn. The midsize independent delivered solid performances across Australia, China, India and Southeast Asia.
In all, 66 firms, from multinationals to local specialists, were nominated across the 13 Consultancy of the Year categories. Full analysis of all finalists can be found here and the winners are listed below:
Asia-Pacific Regional Consultancies of the Year (Large):
BCW
Edelman
FleishmanHillard
Ogilvy PR
Weber Shandwick
Asia-Pacific Regional Consultancies of the Year (Midsize):
Allison+Partners
Golin Group
Ruder Finn
WE Communications
Geographic
Australasian Consultancies of the Year:
Eleven
Icon Agency
Poem
Sling & Stone
WE Communications
Greater China Consultancies of the Year:
BCW
FleishmanHillard
Ogilvy PR
Ruder Finn
Weber Shandwick
South Asia Consultancies of the Year:
Adfactors
AvianWE
MSL
On Purpose
Weber Shandwick
North Asia Consultancies of the Year:
FleishmanHillard
KPR & Associates
PR One
Synergy H+K Strategies
Weber Shandwick
Southeast Asia Consultancies of the Year:
Archetype Singapore
DeVries Global
Edelman
Mutant Communications
Vero
Specialist
Consumer Consultancies of the Year:
DeVries Global
History Will Be Kind
Sinclair
Sunny Side Up
Corporate/Public Affairs Consultancies of the Year:
APCO Worldwide
First Partners
Sandpiper Communications
SenateSHJ
Creative Consultancies of the Year:
Dentsu Public Relations
ERA
The Orangeblowfish
Digital Consultancies of the Year:
BCW
BlueFocus Digital
Edelman
Ogilvy PR
Zeno
Financial Consultancies of the Year:
Finsbury Glover Hering
FTI Consulting
Sefiani Communications
SPRG
Healthcare Consultancies of the Year:
APCO Worldwide
FleishmanHillard
GCI Health
SPAG Asia
Weber Shandwick
Technology Consultancies of the Year:
Archetype
The Hoffman Agency
Influence Matters
IN.FOM
Rice
New Consultancies of the Year:
Ashbury Communications
Companion Communications
Best Agencies to Work For:
Large: Archetype
Midsize: SenateSHJ
Small: Alexander PR