PRovoke Media 22 Nov 2021 // 6:07AM GMT
PRovoke Media is issuing a Call for Entries to the 2022 SABRE Awards in North America, EMEA and Africa. The early deadline for all three competitions is December 20, 2021, with a late deadline (additional fee required) on January 31, 2022.
The SABRE Awards competition recognizes Superior Achievement in Branding, Reputation and Engagement and has a 30-year heritage. It is the world’s largest competition recognizing excellence in public relations campaigns, attracting more than 5,000 entries annually from around the globe.
The SABRE competition is constantly evolving and this year’s competition will have a renewed focus on diversity and inclusion.
“While we ask our judges to look for inclusivity in all entries, we are introducing a new Inclusive Marketing category that will recognize conscious inclusion in the marketing realm,” says Paul Holmes, who chairs the SABRE judges. “This means that in addition to the Multicultural Marketing category, which recognizes campaigns targeting diverse groups, we will be recognizing ‘mainstream’ campaigns that make a conscious effort to be diverse and inclusive in their approach.”
A complete list of categories for North America can be found here; for EMEA here: and for Africa here. Advice on crafting a winning entry can be found here. Links to all other important information can be found via our dedicated SABRE Awards portal, which is here.