NEW YORK—Magrino is representing two new clients, Waldorf Astoria Hotels & Resorts and Conrad Hotels & Resorts, as the global public relations agency of record. 

SIOUX FALLS, SD—ReliaMax, a leading financial technology-based and complete private student lending solutions provider, has selected Cognito as its agency of record. Cognito will drive a public relations program to increase awareness for ReliaMax as the market leading provider of origination, servicing, insurance, and capital markets services for private student lenders. 

SAN FRANCISCO—Landis Communications, which this year celebrates 25 years in business, has added six new clients: Global Alzheimer’s Platform, Merck, Tripping.com, Lucile Packard Children’s Hospital Stanford, LYFE Kitchen and Cibo. 

MIAMI—Links Worldgroup, a marketing and communications company based in Miami, has been appointed as public relations and media  agency of record for the   Cayman Islands Department of Tourism in Latin America following a competitive review of regional agencies. Links will develop the communications strategy, including media relations, travel trade program, influencer marketing, media planning and buying in Argentina and Brazil. 

CHICAGO—Cramer-Krasselt has been selected by John G. Shedd Aquarium, a leader in animal care and conservation, for public relations support around its rescue and rehabilitation program. 

LOS ANGELES—grapevine pr + consulting, a lifestyle and entertainment PR firm, has been selected as agency of record for Cuba-based Mano a Mano, a vocal ensembles and gay men's chorus, to lead US public relations efforts. 

NEW YORK—Startupbootcamp FinTech, an accelerator focused on financial innovation, has appointed Cognito to raise its awareness and media profile in New York. The new mandate builds on Cognito’s current work with Startupbootcamp in Singapore and London. 

WOODLAND HILLS, CA—JMPR Public Relations has been named agency of record for The Quail, A Motorsports Gathering, an international event during the historic Monterey Car Week.