IRVINE—Bolt Public Relations has added six new clients to its Irvine and Raleigh office. In Irvine, the firm will handle PR for Spicy City, restaurant Tamarind of London, skincare product line TriDerma. In Raleigh, it will work with The Got to Be NC Competition Dining Series, Republic of Yoga, and The Worst Time are the Best Times, a book by NC Central University men's head basketball coach LeVelle Moton and journalist Edward G. Robinson III.

SANTA FE, NM—Tourism Santa Fe has awarded Lou Hammond & Associates the department’s contract for public relations services. For the last four years Lou Hammond has been a contractor representing Santa Fe in conjunction with Locas Communications, a Santa Fe firm that will not be continuing with the department.

NEW YORK—IBC Advanced Alloys, an integrated manufacturer and distributor of rare metals-based alloys and related products, has engaged Vorticom to provide strategic media consulting services to the company as it works to raise its profile in key North American markets.

ATLANTA—Web-based education platform Great Parents Academy has selected Trevelino/Keller Communications Group as its public relations and marketing agency of record.

NEW YORK—The Pollack PR Marketing Group has been selected by The Writer, a leading brand language consultancy, to direct the expansion of its marketing and public relations activities in the US.

CLEARWATER, FL— JoTo PR has signed eConsumerServices as a new client. eConsumerServices is a self-labeled “online mediator” between unsatisfied e-commerce customers and merchants.

ANOKA, MN—Pineapple RM has added public accounting firm Baker Tilly and independent community bank Grand Rapids State Bank to its list of marketing communications and reputation management clients.