PRovoke Media 06 Feb 2023 // 5:08AM GMT
NEW YORK — H&S has been named the agency of record for Samsonite US and Canada. H&S will support Samsonite and its secondary brands by handling corporate and lifestyle communications. H&S is also working with Samsonite on securing celebrity partnerships for 2023.
BOSTON — Frozen snack brand Yasso has named MullenLowe PR as its US public relations agency of record. Yasso appointed MullenLowe PR following a competitive agency review. MLPR will lead Yasso’s strategic public relations efforts by working on earned media and influencer programming.
WILLIAMS, AZ — Trust Relations has been retained by Valant, an electronic health records software provider, to further refine and amplify the company’s brand story and market position. Valant has engaged Trust Relations to promote its EHR and practice management software designed specifically for behavioral health practices, as well as generate thought leadership opportunities for its company executives.