MINNEAPOLIS — Dole Food has named Padilla its digital marketing and social media agency of record. Padilla won the business in a competitive pitch. The agency will lead Dole’s digital strategy, content creation, creative campaigns, email marketing and community management in the US and Canada.

BOSTON — Version 2.0 Communications has added two new clients to its roster — Building Engines and Plymouth Rock. Building Engines is a building operations platform for commercial real estate owners, operators and occupants. Plymouth Rock is a data-driven home and auto insurance provider that serves residents of the Northeast.

NEW YORK — Sun Bum, a skin, hair and lip care company, has tapped Shadow to handle its media relations and influencer marketing. The agency already handles the company’s Baby Bum line of products.

NEW YORK — Core Digital Media has selected Diffusion as its North American public relations agency of record for its new digital product, WalletJoy. Diffusion is charged with driving awareness and creating a market for WalletJoy, an online personal financial marketplace where individuals can get tailored financial advice.