NEW YORK — Imre has been named PR agency of record for outdoor apparel brand Icebreaker. Imre will develop the PR narrative for Icebreaker, support product launches, and craft initiatives that position the company as a leader in sustainability and supply chain transparency.

DALLAS — Happy Joe’s Pizza & Ice Cream has named Champion Management Group as the brand’s PR and digital agency of record. Champion’s scope of work for Happy Joe’s includes franchise development PR, digital marketing and new restaurant opening support. The agency has already begun generating coverage for the brand with local, national and trade media through its comprehensive strategic initiative.

NEW YORK — Reevemark has been working with Brunswick Bancorp defending the company in a multi-year campaign against activist Stilwell Value, which has been advocating for a large share buyback and ran a director candidate for the board of directors. At the annual meeting in late April, both of Brunswick’s director nominees were reelected by a large margin, and the company prevailed on all fronts.