NEW YORK—Lou Hammond & Associates has added several new clients for public relations, digital marketing and positioning: Fifth Dining, the official foodservice partner of Saks Fifth Avenue; Oceania Cruises; Regent Seven Seas Cruises; Rotella Gallery, with locations in New York and Las Vegas; Stillfried Wien, a new lifestyle and design gallery in New York’s Tribeca neighborhood; and LoSalt, a leading UK-based low-sodium alternative to salt.

ROCHESTER HILLS, MI—Medical device company Wright & Filippis is partnering with Lambert Edwards & Associates and SMZ Advertising to begin a media and marketing campaign. The two firms will work together to develop and create a comprehensive campaign that includes radio spots, a research study, website redevelopment, and internal and external communications, including newly designed brochures, newsletters, signage, videos, and more.

BOSTON—PAN Communications has added a number of major technology client wins including Ipswitch File Transfer, which provides managed file transfer solutions; Mendix, an app platform company for the enterprise; Bonitasoft, which offers business process management suite; Solstice Mobile, an enterprise mobility solutions firm; and Mercury Systems, a provider of commercially developed, open sensor and big data processing systems, software and services.

CHICAGO—Zapwater Communications has been named public relations agency of record for Uncle Matt’s Organic, an organic juice company with a family history of growing citrus in Florida. Zapwater’s responsibilities will include consumer and lifestyle media relations designed to create strong awareness for the Uncle Matt’s Organic brand and issue oriented services including supporting the company’s commitment to helping find sustainable solutions to combat citrus greening disease.

SAN FRANCISCO—Landis Communications has added two real estate clients to its roster: Troon Pacific, a San Francisco-based developer of luxury, sustainable residential properties; and Tower Two at One Rincon Hill, a 50-story, luxury high-rise residential complex located next to a 60-story residential sister tower that opened in 2008

NEW YORK—King + Company (the former Morris + King) has been selected by Dirtball Fashion, an eco-friendly apparel company dedicated that creates clothing from recycled materials, to develop and execute a strategic public relations campaign, focusing on the company’s upcoming denim launch. The campaign will tap the agency’s strengths in the consumer and lifestyle sectors.

BRIDGEWATER, NJ—The Institute for Professional Excellence in Coaching, a coach training school, and originator of the Core Energy Coaching process and Energy Leadership framework, has selected R&J Public Relations as its public relations agency of record. iPEC has partnered with R&J to create a strategic public relations and media relations program to elevate its positioning.

WEST PALM BEACH, FL—O’Donnell Agency, one of Florida’s largest public relations agencies, has added the Boca Raton Community Redevelopment Agency and the Riviera Beach Community Redevelopment Agency to its list of clients. The Boca CRA has retained O’Donnell to refresh the brand for the city’s central district known as Downtown Boca, while the Riviera Beach CRA is preparing to undertake a large-scale development of the city’s Marina District.