BOSTON — Adam Ritchie Brand Direction was selected as the PR launch agency for American Ninja Warrior Adventure Parks. Adam Ritchie will be handling communications for the opening of the theme park’s first US location in Santa Ana, California.

MONTREAL — Workhouse has been selected as the agency of record for Canada's Montreal International Black Film Festival (MIBFF). Effective immediately, Workhouse will develop integrated promotional campaigns that synchronize domestic communication efforts while executing a comprehensive launch strategy, ongoing public relations, celebrity seeding, and imaginative creative content. The drive includes media and trade relations for the festival.

NEW YORK — 5WPR has been selected as PR agency of record for Mongolian brand, GOBI Cashmere. 5W will be responsible for media relations with all US-based publications, influencer relations, strategic positioning to highlight the brand among new audiences and general account management to ensure success for the newest client as they further integrate into the US apparel market.

LOS ANGELES — Vidgo has selected Bob Gold & Associates as its PR agency of record. The agency will help drive awareness for Vidgo and promote the company’s position as the best value for sports lovers. The new app is available on CTV and streaming devices, including Roku, Amazon Fire TV, VIZIO, Apple TV, as well as Android and iOS mobile devices, and on the web.