NEW YORK—Justin Chase has joined Makovsky as chief digital officer and executive vice president, responsible for the oversight, strategy and growth of Makovsky's digital practice. Before joining Makovsky, Chase was founder and president at Hypertonic, a social health agency. Prior to Hypertonic, he was involved in the development of Digitas Health New York and launched MobFlow, the mobile division of Fluent Media, a global performance marketing company.

DETROIT—Finn Partners has promoted Emily Shirden to partner in its Detroit office. Shirden was previously a vice president for the firm, helping grow its local presence here servicing Michigan-based and national clients in the healthcare and technology industries. The firm also added Brynn Guster—a veteran of General Motors and Weber Shandwick—as associate vice president and Lisa Eberhardt as senior account executive in Detroit.

PARSIPPANY, NJ—Coyne has hired Ann Smith as a vice president in the healthcare practice. Smith will work closely with the group’s largest clients including Humana, Express Scripts, Atlantic Health, The Leukemia & Lymphoma Society, and the Christopher & Dana Reeve Foundation. Prior to joining Coyne, Smith served as senior director of corporate communications at Express Scripts (formerly Medco) where she was a client of the firm for more than 15 years. 

NEW YORK—DBC PR + Social Media has hired Jon Cunningham as senior vice president and New York office lead. Cunningham joins after three years at MSLGROUP, where he led P&G’s global oral care business. Prior to that, he oversaw the Microsoft Xbox international business and led work on the Unilever AXE brand in North America at Edelman. Cunningham moved to the U.S. from London in 2007 with The Red Consultancy as general manager of its New York office.