NEW YORK — G&S Business Communications principal Anne Green has been named the agency’s next CEO, succeeding Luke Lambert, who will be retiring at the end of the year.

Green, who will assume the position January 1, 2024, is a 30-year industry veteran who joined G&S in 2018 when the firm acquired CooperKatz, where she served as CEO.

Green will have overall responsibility for agency performance, operations, growth, innovation, culture and the continued evolution of its suite of marketing and communications services.

Other leadership moves include principal and Chicago managing director Brian Hall becoming president, a position that Lambert currently holds. He will have responsibility for client service operations and excellence; integration across the agency’s key disciplines and offerings; and the cultivation of the company’s culture.

In addition, principal and senior VP of HR Kate Threewitts will be elevated to chief people officer.

Lambert, meantime, will be leaving G&S after 27 years with the firm, during which he served as managing director of the G&S New York office, and as president prior to adding the CEO title in 2012.  During his tenure, Lambert oversaw the transformation of the agency’s fully integrated business communications model, establishing creative, digital and paid media teams to build on its PR and sector experience.

Lambert is the third CEO in the 52-year history of G&S, an independent agency which has grown to 160 staff members and $28 million in revenue.

“I couldn’t be more excited about the depth of our talented and tenured leadership team at G&S. It is a great day when you can announce your next chapter knowing the agency is not simply poised for continued success, but to become even better,” said Lambert. “Anne is one of the smartest and savviest leaders I have worked with, respected by her colleagues, peers, clients and the communications community. Together, Brian and she will no doubt be one of the most complementary President and CEO combinations in our industry.”

Said Green, “I am so proud of our team at G&S. Our spirit is in the commitment we bring to supporting our clients, the amazing breadth and creativity of the work we produce, the depth of our expertise, and just how much we care about making a difference for one another and the clients and communities we serve. It will be a true honor to assume this role, especially given the example set by Luke across his tenure. Leadership is a team sport, and I am grateful for the close collaborations fostered among my fellow G&S Principals and our leadership team. I know we can and will continue to do great things as an agency.”