NEW YORK—APCO Worldwide has formed a new group offering policy communications in its New York office, under the leadership of Eliot Hoff, senior director.

This specialized team will focus issues important to New York businesses and policy leaders and brings together experts in crisis communications, media relations, grassroots organizing and government relations.

In addition to Hoff, other members include Kevin Goldman, former Wall Street Journal and Newsday/New York Newsday reporter now serving as a senior director for media relations, and APCO’s managing director for New York, Nelson Fernandez.