PRovoke Media 08 Aug 2022 // 10:00AM GMT
SYDNEY — Peter Fraser has joined Edelman Global Advisory as senior advisor and head of the Australia unit. Previously Fraser served as chief of staff to former minister of veterans’ affairs and defence personnel, Andrew Gee MP. He has also advised industry groups, educational institutions, government agencies and companies on developing and implementing their communications, advocacy, and issues management strategies.
HARYANA, INDIA — First Partners has been appointed by Baxter Healthcare India to provide public relations and corporate communication services for its business entities in India. Baxter’s work includes advancing healthcare & pharmaceutical innovations globally which comprises its commercial presence across India, manufacturing facility in Ahmedabad, research & development and information technology centres in Bangalore & Ahmedabad along with a Global Centre of Excellence (COE) footprint in Gurgaon.
NEW DELHI — Barista has appointed Media Mantra as its new PR Agency. Media Mantra will be responsible for enhancing Barista’s corporate reputation, amplifying brand visibility and supporting the brand’s expansion in India. The company will also develop effective stakeholder engagement strategies. The new business comes on the heels of Barista expanding in tier II and tier III towns and revising its menu to suit Indian tastes.