CAMBRIDGE—Technology public relations specialist Collaborative Communications has entered into an exclusive partnership with Software Launch, an integrated strategy, marketing and business development firm. The two companies will work together on product development and launch marketing programs, with a special emphasis on assisting offshore companies seeking to enter the U.S. market.
“Companies cannot afford to jeopardize a product launch in the U.S. market,” says Collaborative president and founder Pamela Hamilton. “By providing senior management expertise, local market knowledge, disciplined methodology and coordinated services, we will provide a ‘one stop’ solution for emerging growth companies anxious to achieve fast-track results.”