PRovoke Media 25 Jan 2021 // 2:03AM GMT
LONDON — Edelman has launched a new policy to support women going through the menopause, to open up conversation, attitudes and perceptions and create an inclusive environment for women, a quarter of whom experience severely debilitating symptoms, with a significant impact on their comfort and performance at work. Edelman UK & Ireland will offer an additional 10 paid “time-out days” for women going through the menopause.
LONDON — Built environment communications specialist BECG has acquired Scottish public affairs and planning communications consultancy, Liberty One Communications (L1), to spearhead its expansion plans into the Scottish market. The acquisition provides BECG with a presence across Scotland through L1’s offices in Edinburgh, Glasgow and Aberdeen, and a client base across the property, energy, infrastructure, renewables and waste management sectors. L1’s founder and MD, Steven Park, will continue in his role. The acquisition is BECG’s third in the past six months, following government relations consultancy Cavendish Advocacy in July 2020 and software developer, Crowd Technologies Ltd, owner of social media management platform Crowd Control HQ, in January this year.
LONDON — Women in PR, the UK’s membership organisation for senior women in PR and communications, has appointed Anna Geffert (pictured), the MD of Hera Communications, as the new president. She replaces Bibi Hilton, who has led the organisation for the past three years. Ngozi Emeagi, senior consultant at Powerscourt, was announced as vice president and Addy Frederick, group communications manager at Prudential, as treasurer. Four new committee members were also voted in: Roxanne Kalha, MD, The Romans; Ronke Lawal, founder, Ariatu Public Relations; Sophie Raine, consumer MD, Ketchum; Jennifer Thomas, communications consultant, GSK.
LONDON — Taylor Bennett Foundation, which supports young BAME people into careers in public relations and communications, has appointed three new trustees: Marc Cohen, MD of The PR Office; Syma Cullasy-Aldridge, director of external affairs at Public; and Jo Ogunleye, technology PR lead at KPMG.
LONDON — Finn Partners’ global travel and lifestyle group will be responsible for implementing CV Villas’ strategic PR programme across the UK market. Tasked with growing CV Villas’ trade business and showcasing the benefits of villa stays, the agency team will promote the brand’s product launches and initiatives, including the rebranding of Above Properties, CV Villas’ luxury product.
LONDON — Milk & Honey PR has been appointed by tech-driven interior design service My Bespoke Room. The agency will be raising awareness of a new software-as-a-service (SaaS) platform to help independent designers run their business more efficiently, connect them with an online community, and extend client reach. The team, led by associate partner Jessica Ballinger, supported by digital client manager Imogen Wallis and client assistant Charlie Howitt, will be promoting the company’s professional service via traditional media relations, influencer collaborations and digital consultation.
GUILDFORD, UK — Element Communications has been selected as the PR and communications supplier to Capita Scaling Partner, a business unit within FTSE 250 listed company Capita that partners with technology start-ups to deliver growth. Element Communications is kickstarting the partnership by supporting financial health platform Level and augmented reality firm London Dynamics. Element will deliver media relations, social media management and influencer relations.
LONDON — IBC, the event and online community for the media, entertainment, and technology industries, has appointed Platform Communications as its PR partner. Platform will support IBC with integrated communications, including content creation, media relations and sales.
LONDON — Performance PR and digital marketing agency Digital Trails has won three new PR and SEO clients: face mask brand SmartCover in the UK; online shopping platform Bravo Voucher in the UK, US, Spain, Italy, Germany, France, Spain and Poland; and the Tantric Academy, a relationships and life coach business, to increase sales in the North American market.
LONDON – Pilot Lite has appointed integrated marketing and communications agency The 10 Group to launch w’air – a start-up that uses pioneering hydrodynamic technology to clean clothes in an eco-friendly way – as its first agency of record, to work across social, PR and content for consumer and business audiences, after a competitive pitch.
LONDON — International gourmet coffee brand Marley Coffee has appointed Rooster PR to build brand and product awareness and help drive sales in the UK, via PR, social media and ecommerce, targeting UK coffee lovers and focusing on expert tips and lifestyle content, the brand story, sustainability credentials, and product quality.