NEW YORK — Imre has hired Anna Kotis as president of its healthcare practice.

Kotis will be responsible for expanding imre Health’s work in high-growth areas such as scientific communications, brand strategy and data and analytics. Kotis reports to imre partner Jeff Smokler, who preceded her in the role.

Most recently, Kotis served as managing director of HH&Y’s H4B Chelsea, where she spent seven years in various leadership roles.

During her 20 years of experience, Kotis has led commercial strategy for brands at Pfizer, Mesoblast, and Forest Laboratories. She has handled business in areas including primary care, specialty care, and rare diseases.

“We’re in the business of developing industry and client firsts through the way we foster innovation with our client partners, from audience insight-led strategies to purpose-driven creative to best-in-class digital program execution,” Smokler said. “As we look to the future and to how we can expand our service offerings and increase value to our client partners, we need a leader like Anna, who offers a 360-degree view of the marketplace and who deeply understands the emerging areas of connection between agency and client.”