We're happy to announce that the London edition of our In2 Innovation Summit is now open for registration. The half-day event is taking place on 20 May at Kings Place in London, starting at 10.45am and finishing by 4pm. The show will include the In2 SABRE Awards EMEA ceremony at lunchtime, celebrating the region’s best work in content, data, digital and analytics. That evening, the Gold EMEA SABRE Awards dinner will take place at the Roundhouse in London. Like the inaugural In2 Summit which took place in San Francisco earlier this year, the London version will focus on the future of engagement, showcasing the brands, agencies and professionals that are at the forefront of innovation, disruption and the evolution of communications. Based on the theme of 'Tomorrow', the London In2 Summit will feature a mix of lightning talks and panel discussions, featuring some of the region's star comms innovators. The 'Tomorrow's Brands' session, featuring brand leaders from Airbnb, Swiftkey and Rocket Internet, which will explore how the new wave of startups is redefining the traditional engagement model. 'Tomorrow's Tech', including marketing and comms heads from Electrolux, Salesforce and Xerox, looks at the technology and tools that are reshaping the communication world. 'Tomorrow's Talent' sees top execs from Tata, Sanofi Pasteur and Capgemini break down how traditional comms skillsets must dramatically evolve to keep pace with the shifting landscape. 'Tomorrow's Campaigns' will feature the most eye-catching, innovative work from the 2014 EMEA SABRE Awards, including insights from the creators behind these successful engagement initatives. Tickets are priced at £100 for the In2 Summit and In2 SABRE Awards lunch. Tickets for the EMEA SABRE Awards dinner, priced at £330, are also available. The In2Summit is being backed by a number of leading agencies, including Weber Shandwick, Waggener Edstrom, TRACCS, Bite Communications and Hotwire.