NEW YORK — Laura Morgan has left her role as a DeVries Global executive VP to lead the US consumer practice at H+K Strategies.

As the US consumer group’s MD, Morgan will oversee the agency’s relationship with P&G, while also managing its work with clients in the consumer packaged goods, food and drink and retail sectors. She replaces Molly O’Neil, who is now an MD at Agar.

Morgan joins H+K after nearly a decade with DeVries, where she most recently oversaw strategic alliances as a global EVP. Previously she served as global client operations leader, global client relationship leader for P&G and a senior VP.

“Laura is widely recognized for her strategic capabilities,” said H+K global president Richard Millar. “She embodies the key traits that define our success. She is client-focused, holds personal accountability, has a growth mindset, and is passionate about innovation and entrepreneurism.”