Diana Marszalek 29 Nov 2017 // 8:00AM GMT
PRAGUE — MSLGroup has opened a new office in Prague, joining other Publicis-owned creative firms already serving clients in the Czech Republic.
MSL’s Prague office will be run by Michal Procházka, who is serving as the company’s Czech Republic director. His experience includes working as a Cook Communications account manager and Czech Development Agency PR manager.
“We do PR in a different way. At MSL, we provide complex strategic and data-based counsel leading to effective processes and impactful communication. Thus, we help our clients to make their stories heard and manage communications challenges in today’s world,” he said.
Although MSL is new to the Czech city, it will operate under the umbrella of the city’s roughly two-year-old Publicis One operation, a conglomerate of Publicis creative firms working together under one roof.
The Prague office brings to 111 the number of operations MSL has worldwide.