NEW YORK — PRovokeGlobal 2021, our 10th annual Global Public Relations Summit including the Entrepreneurs’ Forum and the Global SABRE Awards ceremony, will take place virtually this year, from October 25-27.

This will be the second all-digital version of the event Hanover chief executive Charles Lewington called “a stimulating mix of industry mega-stars, best practice learnings from around the globe” and of which Laura Tomasetti, CEO of 360 Public Relations said: “The speakers and content were the best I’ve experienced — at any industry event.”

PRovoke Media founder Paul Holmes said: “This year, our 10th anniversary, marks a significant milestone as the industry’s premier event for addressing today’s critical issues, while also setting the agenda for the future. After a series of crises, this new decade has put a spotlight on the challenges that we as business leaders, employers, communicators face as we look towards the future. PRovokeGlobal will face this with its 2021 theme: Reset, reflecting the fundamental changes that are reshaping business, society and government."

The event follows PRovokeMedia's many successful virtual events and awards during the past 18 months. 

This year’s confirmed partners include four of the world’s five largest PR firms as well as a number of leading independent firms from around the world. The complete list includes Real Chemistry, Hill+Knowlton Strategies, BCW, Edelman, Weber Shandwick, Finn Partners, Zeno Group, Ketchum, Omnicom PR Group, Method Communications, SPRG, 360PR+, MSL and Bully Pulpit Interactive. 

The event will include the Entrepreneurs’ Forum on Monday October 25, focusing on agency management topics; two days of PRovokeGlobal on October 26 and 27, providing insight into the major issues impacting the practice of public relations in this challenging era; and the Global SABRE Awards, counting down the 40 best campaigns from our regional SABRE Awards competitions, and honouring our Global Agencies of the Year on the afternoon of October 27.

“While we love bringing the global public relations industry together in the real world for this event, we know that our partners can deliver the same high quality content and the same provocative attitude in an online environment. ,” said Holmes. “And by once again bringing the entire event to people’s screens, we hope this year’s event will give even more people an opportunity to engage with our flagship event.”

Attendees can register for the entire event—or for individual days—at our dedicated PRovokeGlobal website.