Arun Sudhaman 09 Oct 2023 // 5:58AM GMT
Please take our latest 60-second survey to help us understand how PR agencies and in-house communications departments are faring in 2023.
Following on from a number of similar rapid surveys since 2020, we’re keen to find out how the global PR industry is finding 2023. The survey represents the seventh wave of our regular industry tracker, after our PRovoke Media Global 250 Agency Rankings showed growth of 9% for the industry worldwide in 2022.
The survey covers areas such as expected agency growth and in-house budgets, talent, recruitment and retention, salary inflation, hybrid working practices, which PR services and areas of counsel are most in-demand this year, key challenges, audience priorities, and levels of business travel. And, of course, it will examine the use of AI and technology.
PRovoke Media, ICCO and chatbot research platform Stickybeak have partnered to make the survey as painless as possible, and to ensure the results are representative of the entire global PR industry.
All results will be made freely available and will help inform our insights, coverage and analysis of the state of the industry in 2023.
Take the survey here