Connect2 Communications founder and president Rich Williams is a big believer in the persuasive power of telling very real, very human, stories, and putting them at the center of communications strategies —even when clients are tech companies through and through. Williams joins Diana Marszalek on the PRovoke Media podcast to discuss the art of mining for and promoting those stories, and the role they play in furthering B2B tech clients’ business.


The PRovoke Media Podcast is produced by Markettiers. Support for this podcast comes from Notified, the integrated, intelligent and easy-to-use PR software. Get a free demo today at

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