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Podcast: How Communications Can Sustain Travel & Tourism

The World Travel & Tourism Council’s Virginia Messina and The Sway Effect's Jennifer Risi on keeping the industry afloat with travel at a halt.

PRovoke Media 24 Apr 2020 // 10:05AM GMT

Podcast: How Communications Can Sustain Travel & Tourism

Subscribe via: iTunes | Feed

Before the Covid-19 outbreak, the travel and tourism industry accounted for 10% of global GDP. Diana Marszalek is joined on the PRovoke Media podcast by Virginia Messina, managing director of the World Travel & Tourism Council, and Jennifer Risi, president of independent agency network The Sway Effect, to discuss communications efforts to support the industry through challenging times.