The Influence 100 2020
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The 2020 Influence 100

PRovoke's Influence 100 recognises the most important and influential in-house communicators from around the world.


Against the backdrop of Covid-19 and economic, geopolitical and societal upheaval, major corporations are facing more intense public and media scrutiny than ever. And their senior communications and PR executives are expected to deliver more than ever, faster than ever. Meanwhile, smart CEOs know that a trusted communications advisor is not only integral to reputation and business transformation, but is business critical in such uncertain times. If nothing else, this year has elevated the importance of the communications function — and the 100 names on our 2020 list provide ample evidence of this recognition. 


Read more about the methodology used to identify the Influence 100 here.

Abey Mokgwatsane
Managing Executive of Brand
Vodacom
Alan VanderMolen
Chief Communications Officer 
SC Johnson
Alison Lewis
Chief Growth Officer
Kimberley Clark
Anders Bylund
Head of Group Communications
Interogo Holdings (IKEA)
Andreas Bartels
Head of Communications
Lufthansa
Andy Pharoah
VP, Corporate Affairs, Strategic Initiatives & Sustainability
Mars
Antoine Arnault
Head of Communications & Image
LVMH
Barbara Schädler
Head of Group Communications
Roche
Barri Rafferty
Head of Corporate Communications
Wells Fargo
Beatriz Perez
SVP, Chief Communications, Public Affairs, Sustainability & Marketing Assets Officer
Coca-Cola
Bozoma Saint John
Chief Marketing Officer
Netflix
Brian Lott
Chief Communications Officer
Mubadala
Catherine Blades
SVP, Chief ESG & Communications Officer
Aflac
Chen Lifang
President of Public Affairs & Communications
Huawei
Cheryl Goh
Group VP of Marketing
Grab
Chris Leong
Chief Marketing Officer
Schneider Electric
Christine Heffernan
Group Communications Director
Tesco 
Clarissa Haller
Head of Communications
Siemens 
Conny Braams
Chief Digital & Marketing Officer
Unilever
Corey duBrowa
VP Global Communications & Public Affairs
Google
Craig Buchholz
SVP Global Communications
GM
Damon Jones
Chief Communications Officer
P&G
Dan Bartlett
EVP Corporate Affairs
Walmart
Deborah Yeh
Chief Marketing Officer
Sephora
Dena Cook
EVP, Head of Global Communications & PR
Mattel
Dominic Redfearn
Global Brand & Comms Director
Diageo
Dominique Wood-Benneteau
Director of Communications, Group & France
Carrefour
Dustee Tucker Jenkins
Global Head of Communications & PR
Spotify
Ed Walsh
Head of Global Integrated Comms & Events
Phillips
Erika Song
Director of Marketing Operations
Gilead Sciences
Frank X. Shaw
Corporate VP, Communications
Microsoft
Franz Paasche
SVP, Corporate Affairs & Communications
PayPal
Geoff Morrell
EVP Communications & Advocacy
BP
Helaine Klasky
Chief Communications Officer
Activision Blizzard
Hilary McQuaide
Head of Communications
TikTok
Jake Siewert
Global Head of Corporate Communications
Goldman Sachs
Jan Runau
Chief Corporate Communications Officer
Adidas
Janine Pelosi
Chief Marketing Officer
Zoom
Jay Carney
SVP, Global Corporate Affairs
Amazon
Jennifer Khoury
Chief Communications Officer 
Comcast
jennifer-kuperman-2019-influence-100 Jennifer Kuperman
Head of International Corporate Affairs
Alibaba Group
Jennifer Skyler
Chief Corporate Affairs Officer
American Express
Jerilan Greene
Chief Communications & Public Affairs Officer
Yum! Brands
Jessica Lee
VP Communications
Alliance to End Plastic Waste
Jill Hazelbaker
SVP, Communications & Public Policy
Uber
Jon Banner
EVP, Communications & President, Pepsico Foundation
PepsiCo
Julia Goldin
EVP & Global Chief Marketing Officer
Lego Group
Karen Kahn
Chief Communications Officer
HP
Kelly McGinnis
SVP & Chief Communications Officer
Levi Strauss
kenneth-hong-2019-influence-100 Ken Hong
Head of Global Corporate Communications
LG Electronics
Lars Erik Grønntun
Chief Operating Officer & Chief Marketing Officer
Kahoot
Laura Langdon
Chief Marketing Officer
Wipro
Lisa Jedan
VP Global Brand Communications
Bacardi Limited
Lisa Knight Gibby
SVP Corporate Communications & Public Affairs
Nestlé
Lorenza Pigozzi
Group Communications Director
Mediobanca
Lucia Dumas Bezian
EVP Communications & Public Affairs
L'Oreal Group
Marian Salzman
SVP, Global Communications
PMI
Mark Truby
VP, Global Communications
Ford Motor Company
Matthias Berninger
SVP Public & Government Affairs
Bayer
Melissa Selcher
Chief Marketing & Communications Officer
LinkedIn
Melissa Thomas-Hunt
Head of Global Diversity
AirBnB
Michael Gonda
VP Global Communications
McDonald’s
michael-sneed-2019-influence-100 Michael Sneed
Worldwide VP, Global Corporate Affairs & Chief Communication Officer
Johnson & Johnson
nick-clegg-2019-influence-100 Nick Clegg
VP of Global Affairs & Communications
Facebook
Nicola Green
Corporate Affairs Director
Telefonica
Nigel Powell
EVP, Chief Communications Officer
Nike
Nontokozo Madonsela
Chief Marketing Officer
Momentum Metropolitan Holdings 
Omar Zaafrani
SVP Group Communications
Abu Dhabi National Oil Company (ADNOC)
Opal Tometi
Co-founder
Black Lives Matter
Pablo Jimenez Zorrilla
Global VP, Reputation & Communications
AB InBev
Patricia Malavez
Presidency Advisor for Digital Transformation
Petrobras
Paul Cohen
SVP Chief Communications Officer
Visa
Paulo Henrique Soares
Corporate Communication Director
IBRAM — Instituto Brasileiro de Mineração
Peter O’Sullivan
GM, Group External Communications & Community
Woolworths Group
phil-thomson-2019-influence-100 Phil Thomson
President, Global Affairs
GSK
Rachel Konrad
Chief Communications Officer
Impossible Foods
Raja Rajamannar
Chief Marketing & Communications Officer; President, Healthcare
Mastercard
Roger Frizzell
SVP Chief Communications Officer
Carnival Corporation
Roma Balwani
Director Communications & Brand
Vedanta
Rupen Desai
Global Chief Marketing Officer
Dole Packaged Foods
Ryan O’Keeffe
MD of EMEA Communications
BlackRock
Sabia Schwarzer
Global Head of Communications & Responsibility
Allianz
Sally Susman
EVP & Chief Corporate Affairs Officer
Pfizer
Sarah Gavin
VP Global Communications & Corporate Brand
Expedia
Stacey Tank
Chief Corporate Affairs & Transformation Officer
Heineken
Stella Low
Chief Communications Officer
Cisco
stephen-doherty-2019-influence-100 Stephen Doherty
Group Head of Corporate Relations
Barclays
Steve John
Chief Communications Officer
HSBC
steve-thomas-2019-influence-100 Steve Thomas
Head of Group Branding & Communications
AIA
Sujit Patil
VP & Head Corporate Brand & Communications
Godrej Group
Susan Byrnes
Chief Communications Officer
Bill & Melinda Gates Foundation
sy-lau-2019-influence-100 SY Lau
Chairman, Group Marketing & Global Branding
Tencent
Symone Sanders
Senior Advisor
Biden For President
Tori Cowley
Group Chief Communications Officer
HKEX Group
torod-neptune-2019-influence-100 Torod Neptune
Worldwide Group VP & Chief Communications Officer
Lenovo
tricia-primrose-2019-influence-100 Tricia Primrose
Chief Global Communications & Public Affairs Officer
Marriott
Valerie Tan
VP Public Relations, Social Media & Internal Communications
Emirates
younghee-lee-2019-influence-100 Younghee Lee
Global Chief Marketing Officer
Samsung
zenia-mucha-2019-influence-100 Zenia Mucha
Chief Communications Officer & EVP, Corporate Communications
Disney