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You voted, and we listened. After tallying the scores, here are the top 10 Campaigns of the Decade according to our readers:
Lifebuoy School of 5 Hand Washing Campaign — Lifebouy with Apex Porter Novelli
Second Life Toys — Green Ribbon Project Committee with Dentsu
8. IBM's Jeopardy!: Winning Computer Watson Scores Big as Business Innovator — IBM
REI #OptOutside — REI with Edelman
The Launch of Shwopping — Marks & Spencer with Unity
Aflac "Outducks" a Reputational Deficit — Aflac with FleishmanHillard, Ken Willis Inc., Carol Cone On Purpose and Marina Maher Communications
Grohe Green Mosque — Grohe with Memac Ogilvy
Always #LikeAGirl: Turning an Insult into a Confidence Movement — P&G Always with Leo Burnett and MSL
Protect her Wings! — MSD Romania with Rogalski Damaschin Public Relations
1. "Born Again" Simulator — Norad with Gambit H+K Strategies & Dekode
Scroll down to view the campaigns
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