LOS ANGELES — Indi EV has handed its PR business to The Pollack Group. Pollack’s remit includes supporting the electric vehicle brand and its product launch as the company looks to gain traction in the US. Los Angeles-based Indi EV’s Indi One is a five-passenger family crossover.

MIAMI — Council of the Americas (COA) has appointed JeffreyGroup as its strategic communications consultant and public relations agency for the 2022 COA Symposium & 27th BRAVO Business Awards, scheduled for October 28, 2022, in Miami. COA will work with JeffreyGroup to create the communications strategy and action plan, develop content, conduct media outreach around 2022 milestones, and provide media support for COA and honorees at the events. The COA Symposium business conference convenes private-sector pioneers, entrepreneurs, influencers, and humanitarians, as well as government leaders and public sector innovators.
 
ATLANTA — Cybersecurity solutions provider SonicWall has hired ARPR for communication support as part of the global organization’s larger effort to expand its reputation through data-driven strategic storytelling. ARPR is tasked with elevating the visibility of SonicWall and its executives in their mission to deliver boundless cybersecurity in a hyper-distributed era.
 
NEW YORK — Issa PR has been appointed as agency of record for Les Monts, a new luxury sunglasses company. Issa PR will support the brand’s launch in April. Les Monts is also partnering with Mental Health America to generate conversation on the topic of mental health.

TORONTO — Sustainable materials company Evoco has awarded its public relations business to energi PR. Energi won the account in a competitive pitch involving several Canadian agencies. The firm will support Evoco’s growth as it brings sustainable solutions to consumer products and industrial markets.

MIAMI — CIIC PR has added BGPL USA to its list of wine & spirits clients. CIIC PR will lead strategic public relations efforts to generate brand awareness across BGPL USA winehouses and brands, Barton & Guestier, Patriarche, Veuve du Vernay and Listel, in key markets. The program will consist of trade and consumer media relations, consumer activations, events and promotions, influencer partnerships and product sampling opportunities.