As disciplines converge, demonstrating what makes you different is more important than ever

We have entered the Age of Convergence, an era in which all of the marketing and communications disciplines are competing to play the lead role and add the most value to their organizations and clients.

Inside corporations, nonprofits, and government agencies, communications professionals must prove their value daily, demonstrating that they are just as creative, just as strategic, just as proactive as their counterparts in marketing--and demonstrating that they can add just as much value to the organization's bottom line.

In the agency world, public relations firms are competing not only against one another but also against ad agencies, digital specialists, even management consultancies. They need to show that they are at least the equal of these other firms in terms of delivering insight, multiplatform content, and engagement.

Fortunately, we are also entering the Age of Relationships, an era in which creating, nurturing, and leveraging stakeholder relationships is of critical importance to all organizations and all those who occupy the C-suite. And this is PR's sweet spot, the special ingredient that differentiates us from all of those competing disciplines and gives us the edge when it comes to creating meaningful connections, building trust and credibility, and truly engaging with consumers and other stakeholders.

The SABRE Awards have always been about engagement, credibility, and relationship building. Now more than ever you need to be able to demonstrate your credentials in these areas, and the peer reviewed endorsement of your abilities that SABRE provides is increasingly valuable. Benchmark your work in the world's biggest PR awards competitions, spanning North America, EMEA, Asia-Pacific, South Asia, Africa and Latin America. 

Access all SABRE-winning case studies via our WARC partnership here.

Upcoming Events & Competition Entries

2025 Innovation SABRE Awards North America
Awards ceremony: February TBD in Chicago
Entries open on August 5
Entries close on October 21

2025 IN2 + SABRE Awards EMEA
Awards ceremony: April 2 in London
Entries open on October 23
Early Deadline: December 13
Late Deadline: January 17

2025 SABRE Awards North America
Awards ceremony: May 6 in NYC
Entries open on November 11
Early Deadline: December 20
Late Deadline: January 27

2025 SABRE Awards Africa
Awards ceremony: May TBD
Entries open on November 11
Early Deadline: December 20
Late Deadline: January 27

2025 Young Changemakers Awards
Awards ceremony: October TBD
Entries open on October 28
Deadline: February 7

Recent Events

2024 Global SABRE Awards
Awards ceremony: October 28
Winners

2024 Latin America SABRE Awards
Awards ceremony: September 24 in Brazil
Winners

2024 Asia-Pacific SABRE Awards
Awards Ceremony: September 19 in Singapore
SABRE Winners
Innovation SABRE winners

2024 South Asia SABRE Awards
July 25 in New Delhi
Winners
IN2 winners

2024 Africa SABRE Awards
Winners

2024 North America SABRE Awards + IN2 SABRE Awards
SABRE Winners
IN2 Winners

2024 EMEA SABRE Awards
SABRE Awards Winners
IN2 SABRE Award Winners

2023 Global SABRE Awards
Winners

2023 Latin America SABRE Awards
Ceremony Date: October 11
Winners

2023 Asia-Pacific SABRE Awards
Ceremony Date: September 27
SABRE Winners
IN2 SABRE winners

2023 South Asia SABRE Awards
Ceremony Date: August 31
Winners

2023 Africa SABRE Awards
Winners & Certificate of Excellence recipients

PRovoke North America Summit & SABRE Awards 2023
IN2 Winners
SABRE Winners

2023 EMEA SABRE Awards
SABRE Winners
IN2 Winners

2022 Global SABRE Awards
Winners

2022 Asia-Pacific Awards
Winners

2022 Latin America SABRE Awards
Winners

2022 South Asia SABRE Awards
Winners

2022 Africa SABRE Awards
Winners

2022 EMEA SABRE Awards
SABRE Winners
IN2 SABRE Award Winners

2022 North America SABRE Awards
Winners

2022 IN2 SABRE Awards North America
Winners