2022 South Asia SABRE Awards Winners

PLATINUM SABRE AWARD FOR BEST IN SHOW

Winner:

It's Kind of Delicious and Wonderful — Glenmorangie with PR Pundit

Finalists:

2. Committed To Serve — Ford India
3. Telling New India's Story at Expo 2020 Dubai — Federation of Indian Chambers of Commerce & Industry (FICCI) with APCO Worldwide
4. #PoochnaZarooriHai - Criminal Justice: Behind Closed Doors — Disney+ Hotstar with Ruder Finn India
5. UdyamStree Campaign — EdelGive with Chase India with AvianWE

Diamond SABRE Awards

CEO of the year

• Rajeev Chaba — MG Motor India

Company of the year

• Company of the year — mondelez india

The SABRE Award for Superior Achievement in Reputation Management

• Making A 6E Recovery — InterGlobe Aviation (IndiGo) with Genesis BCW

The SABRE Award for Superior Achievement in Research and Planning

• India Fights Back – From Deferring to Demanding — Home Credit India with First Partners

The SABRE Award for Superior Achievement in Measurement and Evaluation

• All-New Tata Safari: The Return of An Icon — Tata Motors Limited with Concept BIU

The SABRE Award for Superior Achievement in Creativity

• Social and Behavioral Change Communications (SBCC) to Decrease Vaccine Hesitancy — Care India with AvianWE

Practice areas

Business-To-Business Marketing

• LEADing the School Edtech sector — LEAD (Leadership Boulevard) with Adfactors PR

Corporate Image

• Hyundai Celebrates its Silver Jubilee with India’s Super 25! — Hyundai Motor India with First Partners

Corporate Culture & Change

• Breaking the Bias’ to make her presence felt in the manufacturing sector — Vedanta Aluminium with First Partners

Corporate Social Responsibility

• #ChangeTheStory — ACC Limited and Ambuja Cements with Adfactors PR

Crisis/Issues Management

• Committed To Serve — Ford India

Digital and Social Media Campaign

• Momo Mia! Influencer Campaign — Pizza Hut India with  Archetype India

Diversity Communications

• VMinclusion Taara — VMware India with AvianWE

Employee and Workforce Engagement

• #VForVaccine — Vistara

Employer Branding

• Hard Hat Challenge - Uplifting Women In STEM field — Vedanta Aluminum with Weber Shandwick

Financial and IPO Communications

• ‘Zolving’ Cross Border Financial Inclusion — Zolve with First Partners

Integrated Marketing

• It's Kind of Delicious and Wonderful — Glenmorangie with PR Pundit

Marketing to Consumers (New Product)

• KFC Biryani - The ‘Dumdaar Jodi’ — KFC India with Edelman India

Marketing to Consumers (Existing Product)

• Thums Up #TaanePalatDe — Coca-Cola India with MSL Group

Media Relations

• #PoochnaZarooriHai - Criminal Justice: Behind Closed Doors — Disney+ Hotstar with Ruder Finn India

Public Affairs/Government Relations

• #NursesMidwife4Change - War Cry for Dignity of Nurses — JHPIEGO with First Partners

Public Education

• Son Rise – Rallying Men and Boys to Create A Unified and Bold Force Against Gender Based Violence — Vibha Bakshi with Weber Shandwick

Special Event

• Telling New India's Story at Expo 2020 Dubai — Federation of Indian Chambers of Commerce & Industry (FICCI) with APCO Worldwide

Technology Integration in Communications

• #GiottusSeedsTrust — Giottus Cryptocurrency Exchange with Genesis BCW

PR Aspirant/Student of the Year

• #PushtheLimits — Cult Fit

Industry sectors

Associations

• WeStandWithIndia – Building a path to recovery in collaboration with NatHealth – Healthcare Federation of India — NatHealth with AvianWE

Consumer Products/Services

• Cinthol Original: A Doctor Recommended Soap — Cinthol with Godrej Consumer Products

Fashion & Beauty

• #BoycottBoycut — BBLUNT with Godrej Consumer Products, Schbang

Financial & Professional Services

• #BackingWomenArtisans — American Express with Six Degrees BCW

Food & Beverage

• Pepsi Says, ‘Bella Ciao’ To Money Heist — PepsiCo India with Edelman India

Healthcare

• ‘Be the Change for TB’ — Johnson & Johnson India with AvianWE

Industrial/Manufacturing

• ‘People of Metal’ – Saga of Survival and Triumph — Vedanta Aluminium with First Partners

Media, Arts & Entertainment

• Mohenjo-daro to Kalahandi - Reviving an Indus Valley Art Form — Vedanta Aluminium with First Partners

Mining and Extractive Industries

• Nand Ghar — Vedanta Limited

Not for Profit

• UdyamStree Campaign — EdelGive with Chase India with AvianWE

Public Sector/Government

• Unlock Potential for The New You — Education New Zealand with Ruder Finn India

Startup Communications

• Power Your Future — WazirX NFT with Ruder Finn India

Technology

• Windows 11: Breaking Boundaries — Microsoft India with Edelman India

Travel & Leisure

• Rebuilding Passenger Confidence — Vistara with AvianWE

Geographic

India

• Dettol Salutes: Building hope in times of fear — Reckitt with AvianWE

South/Southeast Asia

• Son Rise – Rallying Men and Boys to Create A Unified and Bold Force Against Gender Based Violence — Vibha Bakshi with Weber Shandwick

International

• Telling New India's Story at Expo 2020 Dubai — Federation of Indian Chambers of Commerce & Industry (FICCI) with APCO Worldwide