SABRE Awards South Asia 2022 Winners | PRovoke Media

2022 South Asia SABRE Awards Winners

The 2022 SABRE Awards South Asia winners were announced at the South Asia SABRE Awards ceremony on July 28.

PLATINUM SABRE AWARD FOR BEST IN SHOW

Winner:

It's Kind of Delicious and Wonderful — Glenmorangie with PR Pundit

Finalists:

2. Committed To Serve — Ford India
3. Telling New India's Story at Expo 2020 Dubai — Federation of Indian Chambers of Commerce & Industry (FICCI) with APCO Worldwide
4. #PoochnaZarooriHai - Criminal Justice: Behind Closed Doors — Disney+ Hotstar with Ruder Finn India
5. UdyamStree Campaign — EdelGive with Chase India with AvianWE

Diamond SABRE Awards

CEO of the year

  • Rajeev Chaba — MG Motor India

Company of the year

  • Company of the year — mondelez india

The SABRE Award for Superior Achievement in Reputation Management

  • Making A 6E Recovery — InterGlobe Aviation (IndiGo) with Genesis BCW

The SABRE Award for Superior Achievement in Research and Planning

  • India Fights Back – From Deferring to Demanding — Home Credit India with First Partners

The SABRE Award for Superior Achievement in Measurement and Evaluation

  • All-New Tata Safari: The Return of An Icon — Tata Motors Limited with Concept BIU

The SABRE Award for Superior Achievement in Creativity

  • Social and Behavioral Change Communications (SBCC) to Decrease Vaccine Hesitancy — Care India with AvianWE

    Practice areas

    Business-To-Business Marketing

    • LEADing the School Edtech sector — LEAD (Leadership Boulevard) with Adfactors PR

    Corporate Image

    • Hyundai Celebrates its Silver Jubilee with India’s Super 25! — Hyundai Motor India with First Partners

    Corporate Culture & Change

    • Breaking the Bias’ to make her presence felt in the manufacturing sector — Vedanta Aluminium with First Partners

    Corporate Social Responsibility

    • #ChangeTheStory — ACC Limited and Ambuja Cements with Adfactors PR

    Crisis/Issues Management

    • Committed To Serve — Ford India

    Digital and Social Media Campaign

    • Momo Mia! Influencer Campaign — Pizza Hut India with  Archetype India

    Diversity Communications

    • VMinclusion Taara — VMware India with AvianWE

    Employee and Workforce Engagement

    • #VForVaccine — Vistara

    Employer Branding

    • Hard Hat Challenge - Uplifting Women In STEM field — Vedanta Aluminum with Weber Shandwick

    Financial and IPO Communications

    • ‘Zolving’ Cross Border Financial Inclusion — Zolve with First Partners

    Integrated Marketing

    • It's Kind of Delicious and Wonderful — Glenmorangie with PR Pundit

    Marketing to Consumers (New Product)

    • KFC Biryani - The ‘Dumdaar Jodi’ — KFC India with Edelman India

    Marketing to Consumers (Existing Product)

    • Thums Up #TaanePalatDe — Coca-Cola India with MSL Group

    Media Relations

    • #PoochnaZarooriHai - Criminal Justice: Behind Closed Doors — Disney+ Hotstar with Ruder Finn India

    Public Affairs/Government Relations

    • #NursesMidwife4Change - War Cry for Dignity of Nurses — JHPIEGO with First Partners

    Public Education

    • Son Rise – Rallying Men and Boys to Create A Unified and Bold Force Against Gender Based Violence — Vibha Bakshi with Weber Shandwick

    Special Event

    • Telling New India's Story at Expo 2020 Dubai — Federation of Indian Chambers of Commerce & Industry (FICCI) with APCO Worldwide

    Technology Integration in Communications

    • #GiottusSeedsTrust — Giottus Cryptocurrency Exchange with Genesis BCW

    PR Aspirant/Student of the Year

    • #PushtheLimits — Cult Fit

    Industry sectors

    Associations

    • WeStandWithIndia – Building a path to recovery in collaboration with NatHealth – Healthcare Federation of India — NatHealth with AvianWE

    Consumer Products/Services

    • Cinthol Original: A Doctor Recommended Soap — Cinthol with Godrej Consumer Products

    Fashion & Beauty

    • #BoycottBoycut — BBLUNT with Godrej Consumer Products, Schbang

    Financial & Professional Services

    • #BackingWomenArtisans — American Express with Six Degrees BCW

    Food & Beverage

    • Pepsi Says, ‘Bella Ciao’ To Money Heist — PepsiCo India with Edelman India

    Healthcare

    • ‘Be the Change for TB’ — Johnson & Johnson India with AvianWE

    Industrial/Manufacturing

    • ‘People of Metal’ – Saga of Survival and Triumph — Vedanta Aluminium with First Partners

    Media, Arts & Entertainment

    • Mohenjo-daro to Kalahandi - Reviving an Indus Valley Art Form — Vedanta Aluminium with First Partners

    Mining and Extractive Industries

    • Nand Ghar — Vedanta Limited

    Not for Profit

    • UdyamStree Campaign — EdelGive with Chase India with AvianWE

    Public Sector/Government

    • Unlock Potential for The New You — Education New Zealand with Ruder Finn India

    Startup Communications

    • Power Your Future — WazirX NFT with Ruder Finn India

    Technology

    • Windows 11: Breaking Boundaries — Microsoft India with Edelman India

    Travel & Leisure

    • Rebuilding Passenger Confidence — Vistara with AvianWE

      Geographic

      India

      • Dettol Salutes: Building hope in times of fear — Reckitt with AvianWE

      South/Southeast Asia

      • Son Rise – Rallying Men and Boys to Create A Unified and Bold Force Against Gender Based Violence — Vibha Bakshi with Weber Shandwick

      International

      • Telling New India's Story at Expo 2020 Dubai — Federation of Indian Chambers of Commerce & Industry (FICCI) with APCO Worldwide