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The scope, structure, language—indeed, the very definition—of public relations is changing. Today’s communications professionals need an understanding of big data and analytics, social media and community management; the ability to create content across multiple platforms and channels; and to tell authentic brand stories to consumers and other critical audiences.
PRovoke Media/Weber Shandwick Davos roundtable reveals a pivotal moment for in-house leaders, as significant forces resh ...
Arun Sudhaman 30 Jan 2023
PRovoke Media's annual study identifies 25 professionals reshaping marketing and comms in Asia-Pacific, and finds out th ...
Arun Sudhaman 21 Nov 2022
Our 10th Innovator 25 class showcases the changemakers that are advancing the industry at a time when the winds of chang ...
PRovoke Media 14 Nov 2022
The PR industry is approaching using Twitter with trepidation, concerned that the rash actions of new owner Elon Musk co ...
Diana Marszalek 09 Nov 2022
Senior leadership more likely to be influenced by data and metrics, even if this comes at the expense of ‘old school’ me ...
Cathy Wallace 27 Oct 2022
"There’s so much more we could communicate" but effective measurement requires investment and education.
Cathy Wallace 27 Oct 2022
Cultural shift required within organisations to keep up with digital transformation, according to panellists at yesterda ...
Cathy Wallace 14 Oct 2022
More agencies achieve B Corp and carbon neutral status; new work for Jargon, Fuse and Cherish; APCO reports on ESG progr ...
PRovoke Media 19 Sep 2022
The early deadline for entries in the North American competition is September 9, with the late deadline (additional entr ...
PRovoke Media 08 Aug 2022
The Executive Impact Matrix, developed by Golin’s creative intelligence team in Singapore, will be rolled out globally.
Maja Pawinska Sims 27 Jul 2022
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