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The scope, structure, language—indeed, the very definition—of public relations is changing. Today’s communications professionals need an understanding of big data and analytics, social media and community management; the ability to create content across multiple platforms and channels; and to tell authentic brand stories to consumers and other critical audiences.
Panelists at PRovoke’s Asia-Pacific Summit expect digital transformation, more empathetic corporate behaviour and “activ ...
David Blecken 24 Sep 2020
Media relations work is being transformed by the application of data on journalist influence. NewsWhip CEO Paul Quigley ...
NewsWhip 23 Sep 2020
The Innovation SABRE Awards celebrate groundbreaking creativity in digital communications, marketing and PR — and includ ...
PRovoke Media 28 Aug 2020
Our data suggests the dominant narratives might not be as divisive as they appear.
NewsWhip 13 Jul 2020
Edelman and the firm’s clients have won three IN2 SABRE Awards—more than any other agency—in this year’s EMEA region com ...
PRovoke Media 11 May 2020
A new study explores how brands can navigate the 'five stages of grief' that people are experiencing because of the Covi ...
Arun Sudhaman 06 May 2020
Samsung Mobile has decided to part ways with Edelman for its US digital marketing activity, worth an estimated $20m.
Arun Sudhaman 17 Apr 2020
Zignal Labs and The Public Good Projects have created a platform to specifically handle the volume and velocity of coron ...
Diana Marszalek 25 Mar 2020
This is the first of a monthly series exploring how deep media intelligence can support the future of the PR industry. T ...
NewsWhip 02 Mar 2020
Thomas Crampton will depart Edelman at the end of the month, after less than 18 months with the firm.
Arun Sudhaman 27 Feb 2020
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