PRovoke Media 15 Nov 2021 // 4:35AM GMT
LOS ANGELES — Food and beverage company Bolthouse Farms has selected two agencies, The Many and Finn Partners, to lead its marketing and communications efforts, respectively. The Many was recently brought on as the advertising agency of record and Finn Partners was hired as the public relations agency of record.
ATLANTA — Staffing services company Insight Global has tapped Approach Marketing for PR and communications support. The move was part of a larger shift in Insight’s agency relationships. The company also selected D&S Colab for identity and design work and The Well for advertising and media buying.
NEW YORK — CIIC PR has added Stadaconé to its list of food and beverage clients. CIIC was chosen to spearhead the US launch of the brand’s line of masterfully crafted gins and ready-to-drink libations, with a creative launch campaign complete with media relations, consumer activations, events and promotions, influencer partnerships and social media.
PARSIPPANY, NJ — Coyne Public Relations has been selected by Orangetheory Fitness as its agency of record to provide public relations support. Coyne will work with Orangetheory as individuals are looking to fitness brands to expand beyond providing gyms to also educate and guide members on living healthier lifestyles and maintaining their wellness routines.
NEW YORK — SourceCode Communications today has been selected as the communications agency of record for Legion, whose mission is to turn hourly jobs into good jobs with an AI-powered workforce management platform that optimizes labor efficiency and employee engagement simultaneously. The partnership started in Q1 of this year.
NEW YORK — Ditto has added three new clients. They are: Justworks, a software company that helps entrepreneurs and businesses grow via access to benefits, payroll, HR, and compliance support; Purrble, a cuddly, interactive tool that helps people find calm in moments of stress, overwhelm, and other big emotions; and Royal, a music investment platform.