PRovoke Media 08 Feb 2021 // 2:58AM GMT
WASHINGTON — Subject Matter’s Nicole Cornish has been promoted from president & COO to CEO. Cornish joined Subject Matter in 2017 from Burson-Marsteller and Direct Impact, where her roles included US COO. John Buckley, who joined the firm in 2016 as CEO to steer the integration of Home Front and Elmendorf Ryan Strategies into Subject Matter, will remain a senior advisor.
WASHINGTON — Precision has hired Jenn Ridder (pictured), former national states director of Biden for President, as a managing director to lead the firm’s mobilization & campaign management practice. Ridder’s responsibilities for the Biden campaign included leading a nearly 3,000 person team, overseeing ad spends and developing digital strategy. She started the 2020 election cycle as campaign manager for Montana Gov. Steve Bullock’s bid for the presidency.
ASBURY PARK, NJ — Pearl Gabel has joined Kivvit as director of brand strategy and digital integration across the agency’s six offices. Gabel served as New Jersey Gov. Phil Murphy’s digital director since 2018, where she received national recognition for growing the governor's and state’s social media presence through new, innovative and funny approaches.
NEW YORK — Prosek Partners has hired Joe Scannell as senior VP and head of digital communications. Scannell will advise Prosek’s client base on strategic digital communications, including corporate brand marketing, executive positioning and reputation management. He joins from Edelman, where he spent nearly a decade, most recently as a senior VP within the financial communications practice.
CHICAGO — G&S Business Communications has promoted Tori Nystrom from account director to VP. Nystrom has spent nearly seven years with the agency in the advanced manufacturing & energy and financial & professional services practices. Internally, she plays an active leadership role supporting many of the agency's educational programs, which sharpens core business communications expertise and leadership across the agency; and in aligning resources to ensure client programs are staffed with the optimal mix of PR, digital, creative, and other talent from across the agency.
MIAMI — Carve Communications has expanded into Chicago with the appointment of Scott Goldberg as the agency’s managing director and executive VP of client services. Goldberg spent the last nine years at Southard Communications, where he was a senior VP.
BOSTON — Donna Mitchell has joined BackBay Communications asset and wealth management group as a media strategist. Mitchell brings more than 20 years of financial reporting, editing, and thought leadership experience to the role, having written about the asset management industry extensively for several leading publications throughout her career. Previously, she was a senior editor for Financial Planning magazine and was a managing editor for Asset Securitization Report.