NEW YORK — Ogilvy has appointed Kate Cronin CEO of Ogilvy Health. Cronin will be responsible for driving all aspects of Ogilvy Health’s business globally. In this new global role, she will also serve as a member of Ogilvy’s global leadership team. A 16-year Ogilvy veteran, Cronin (pictured) has held a number of roles within Ogilvy including Ogilvy Public Relations global healthcare practice lead, managing director of Ogilvy PR’s New York office, and most recently co-president of Ogilvy Health in the US.

NEW YORK — Finn Partners has hired Jenny Heinrich as senior partner, digital & influencer strategy. As a dedicated influencer marketing strategist, Heinrich is charged with expanding the agency’s offering and working with clients to develop digital campaign strategy, influencer marketing programs, as well as social media and content engagement plans.  Most recently, she created and led the influencer marketing practice for Edelman’s Chicago office, working across all practice areas, developing influencer strategies, frameworks and program activations.

WASHINGTON — Impact ROI CEO Steve Rochlin will be serving as a senior advisor for ROKK’s social impact communications practice under a partnership between the new firms. Rochlin is founder and CEO of Impact ROI, a consultancy focused on helping organizations achieve superior social, environmental, and financial performance. As the lead author of the Project ROI research series, Rochlin pioneered a pathway for companies to deliver sustainable and collaborative impact that is also profitable.

DALLAS — Jonathan Morgan has joined Kekst CNC as a partner based in Dallas. Morgan joins from Perry Street Communications, a boutique strategic communications firm he founded in Dallas and has led since 2006. Before that, he served as an associate at Kekst CNC in New York.

WASHINGTON — Marketing expert Talicia C. Bosso has joined Penman PR as an executive associate. Prior to joining Penman PR, Bosso was the director of marketing, new business & events for Simpleview, a B2B software technology company operating in the travel & tourism industry, where she was responsible for generating new business opportunities in North America, Latin America, Europe, and Australia.