NEW DELHI — WarnerMedia children’s channel POGO, has appointed Value 360 Communications as its PR and brand communications partner. The agency assumed the brand mandate after a multi-agency pitch, and will be responsible for planning, managing, and supporting all PR-related activities for POGO in India.

SINGAPORE — Weber Shandwick has been appointed public relations agency for the National Library Board (NLB) in Singapore, effective immediately and through the year. Weber Shandwick will provide day-to-day PR consultancy and communications services support for NLB,

BEIJING — North Head has appointed three communications experts to its Beijing office to support current and new clients in the increasingly complex business environment companies are facing in China. Associate director of public affairs Cui Tingyi (Serena) brings more than 15 years of public affairs and corporate communications experience. Senior consultant Jin Jin focuses on financial public relations, corporate communications, and communications project management with more than six years of experience working in agency and in-house roles. Zhang Hao (Stacy) has been recruited in order to continue expanding its specialist offering in healthcare public affairs.

MUMBAI — Health-tech startup SynPhNe (Synergistic Physio Neuro platform) selected SPAG to manage its integrated communications mandate in India. The communication mandate comprises of corporate reputation management and raising awareness about post-stroke rehabilitation amongst patients. With this new win, SPAG aims to strengthen its client portfolio in the dynamic health-tech startup ecosystem.

KUALA LUMPUR — GO Communications will be reducing its work week by half a day from five days to 4.5 days. Starting in March, the GO office will observe official working hours from 9am to 1pm every Friday, while employee salaries will not be changed.