LONDON — Okta, a company that provides identity technology to businesses, has hired 3 Monkeys/Zeno to handle its UK PR duties. The brief centers on driving greater brand awareness and developing understanding of how the Okta Identity Cloud can better connect people. 3 Monkeys/Zeno will work closely with PR manager Lindsay Life, who said the agency's understanding of the enterprise technology landscape, media relationships and creative approach to sharing the value of identity and access management in everyday life were the main reasons it won the account. 

LONDON — Brands2Life has landed the consumer PR an social brief for personalized cards and gifting retailer Moonpig, following a competitive pitch. The agony's remit is to drive broader awareness and consideration of Moonpig as an everyday destination for cards, flowers and gifs. Through a combination of integrated campaigns, news generation and shareable content, the program is designed to evolve perceptions of Moonpig and engage with new audience segments. The agency's team will report to Peter Hoffer, head of PR and social media. 

JOHANNESBURG — Customer insights research and management consultancy Consulta has appointed Tribeca Public Relations as its public relations partner. Tribeca will support Consulta in various ways, including managing the announcement of the findings of the research company's portfolio of South African Satisfaction Index surveys. 

LONDON — Aspectus, a specialist communications agency for finical services, energy, technology and engineering sectors, has been appointed by breatheHR as its UK communications partner. The agency was appointed following a competitive pitch process thanks to its original thinking and passion for the business. BreatheHR is a cloud based platform that helps growing businesses escape the administrative aspects of managing people. 

LONDON — Smarts Communicate London has been appointed as London Marriott Hotel County Hall's PR and content agency following a competitive four way pitch process. Following a multi million pound renovation of London Marriott Hotel County Hall in 2016, the property has tasked Smarts Communicate to help position it as the luxury option on London's South Bank. Smart will focus on showcasing the hotel's premier suites and bespoke services, private dining and meeting spaces. Smarts will deliver integrated consumer campaigns, influencer outreach and media relations. 

NETHERLANDS — Industrial communications agency EMG has announced a its creation of a practice dedicated to the growing additive manufacturing sector. The practice draws on the experience of 10 consultants, editorial and creative staff from across the agency's existing accounts teams in Europe and china. The team will be overseen by senior consultant Shaun Wootton. The multidisciplinary practice offers marketing communications, public and influencer relations and digital solutions to both established companies already working in enterprise scale additive manufacturing, academic spin offs and start ups, as well as industrial firms making their first forays in the space. 

LONDON — Financial services marketing agency the Marketing Eye has appointed Dan Roberts managing director. This follows the agency's recent previous hires of Michael Gaughan as director of strategic partnerships and Jason Dilworth as technical director. Roberts has nearly two decades experience in marketing and insurance.