LONDON—FleishmanHillard has hired former Edelman executive Robin Hamman to lead its social business practice across EMEA.

Hamman arrives after just nine months at Dachis Group, which he rejoined to serve as European managing director last year. Prior that, Hamman was director of digital at Edelman London for three years.

At Fleishman, Hamman is charged with working across the agency's operations and clients in Europe, the Middle East and Africa.

"Robin is a true thought leader and will help us better support clients who are ready to move their digital and social media programmes into the strategic heart of their organisations," FleishmanHillard London MD Richard Kanareck.

Prior to joining the agency world at Headshift, which was eventually acquired by Dachis, Hamman spent seven years at the BBC, where he was the media organisation's first head of blogging.