NEW YORK—Washington-based strategic communications and government relations firm The Glover Park Group has formed a strategic initiative with Global Advertising Strategies, a subsidiary of the 9.8 Group and a market entry firm specializing in emerging economies. The alliance will focus on developing relationships with Russian companies and organizations doing business in the US and with multinational corporations doing business in Russia.

To kick-off the initiative, Glover Park and Global Advertising Strategies will co-sponsor the international innovation forum,, in Moscow. Glover Park Group managing director and chief digital strategist Jonathan Kopp (pictured), will deliver a keynote presentation on the transformational power of “e-government” for increased transparency, innovation, efficiency and participation.

According to Givi Topschishvili, founder and president of 9.8 Group, “The Russian marketplace today is filled with innovative, successful companies and organizations ready to be introduced, and deliver their products and services in the US.”