PRovoke Media 24 Jul 2023 // 10:00AM GMT
NEW YORK — Lippe Taylor founder and chairman Maureen Lippe has published a new book, Radical Reinvention — Reimagine, Reset, Reinvent in a Disruptive World, sharing her emotional personal and professional reinvention during the height of the pandemic, during which she saw her company double but lost her husband of nearly 40 years to Covid. The book coaches readers through an eight--step reinvention toolkit that Lippe personally created, tested, and verified with therapists and fire starters who are also featured. Company reinventions such as Lippe Taylor Group, LVMH (Louis Vuitton Moët Hennessey), and Wells Fargo command a large section of the book, with tips by brand transformation experts. “A radical reinvention is how I kept myself and my company alive,” Lippe said.." I went on a deep journey of rediscovery that was hard and radical, but I believe my story can help a lot of people who are struggling with the same need to reimagine and transform their lives and careers.”
NEW YORK — New York Women in Communications has announced its 2023 Matrix Awards honorees. They are Esi Eggleston Bracey, president, Unilever USA, CEO personal care North America; Moira Forbes, executive VP, Forbes and publisher, ForbesWomen; Christine Elliott, chief corporate affairs Officer, Moody’s; Maureen J. Reidy, president and CEO, The Paley Center for Media; Donna Speciale, president of advertising sales and marketing, TelevisaUnivision; and Clarissa Ward, chief international correspondent, CNN. In addition to the Matrix honorees, the organization's 2023 college scholarship recepients will also be recognized at the event. To date, NYWICI has awarded more than $2 million in scholarships to support young women and their academic and professional pursuits.
NEW YORK — Omnicom Health Group (OHG) has rebranded with an eye on positioning the network for the future.The changes, which coincide with CEOr Matt McNally’s first anniversary at the helm, include a new logo and design elements that embodies their employee’s sentiment of the organization’s culture, manifest the global network’s ambition, doubling down on a new brand narrative that clarifies the complexity of the network’s portfolio for both clients and employees and clearly articulates what OHG does and what it stands for. OHG has not had a deliberate and creative brand until now. The new OHG brand It puts DE&I and data at the center of everything the network and its companies do, incorporates new leadership and development accelerators, and is built on the shared stories of different perspectives and collaboration across all five functional disciplines across the ecosystem: 1) patient advocacy and clinical trial management, 2) medical communications, 3) consulting and research, 4) value, access and HEOR, and 5) creative and media. The OHG narrative and branding is based on research, feedback and expertise from throughout the entire network.