WASHINGTON, DC—The PRovokeGlobal Public Relations Summit, which has been a virtual event for the past two years, is returning to real world at the Watergate Hotel in Washington, DC, from October 24-26. Tickets for the Summit, the Entrepreneurs’ Forum on October 24, and the Global SABRE Awards dinner on the evening of October 26 are available now—and to celebrate our return to a live event, we are offering a 33% discount for a limited time.

The theme of this year’s event is 'Radical Values,' a call for companies to adopt values that are relevant to these turbulent times and to live those values actively and consistently around the world. Says PRovoke Media founder Paul Holmes, “Every organization has values. But are those values fit for purpose in the modern business world? Radical times demand radical values—and a radical commitment to delivering on those values in your organization’s day to day behavior.

The main Summit, on October 25 and 26, will feature keynote speeches, panel discussions, and fireside chats with senior client-side professionals, authors, academics, journalists, and other outside experts. Among the topics for discussion are some of the most significant issues facing public relations professionals and their clients, including the rising tide of disinformation, engagement with major social and political issues, the geopolitical turmoil in the wake of Russian aggression in Europe, and much more.

"PRovokeGlobal has a reputation for tackling the biggest issues facing our profession, and for challenging conventional wisdom,” says Holmes. “This year’s event will be no different: provocative content packed with big ideas that change the way we think about the way in which corporations interact with the societies in which they operate.”

In addition to the two-day Summit, the event includes the Entrepreneurs’ Forum, a half-day event designed for independent and midsize agency founders and senior executives, and the Global SABRE Awards, which will recognize the 40 best campaigns from our SABRE competitions in North America, EMEA, the Asia-Pacific, Latin America, Africa and South Asia, as well as our Global Agencies of the Year.

“While the Summit is about big ideas and provocative themes, it also provides an opportunity for senior professionals to network and socialize, and serves as a celebration of the best work and the best agencies in our business,” says Holmes.

Tickets can purchased here for a 33% discount until 11.59pm Pacific Time on July 5.