Diana Marszalek 16 May 2019 // 10:00AM GMT
NEW YORK — Barbara Box has stepped down from her role leading Weber Shandwick's North American healthcare strategy to join Evoke PR & Influence as executive VP, strategy and business engagement.
In the newly created role, Box is responsible for driving the New York office’s client strategy and business development. Evoke PR & Influence is the public relations division of the larger, Huntsworth-owned Evoke healthcare marketing and communications agency.
Box spent the last 15 years at Weber Shandwick in healthcare leadership roles. She most recently served as the agency’s North American healthcare strategy lead and was president of Weber Shandwick’s New York and Chicago healthcare practices before that. Earlier in her career, Box served as worldwide director of Golin/Harris’ healthcare practice.
“We are thrilled to have Barb join our growing global practice, build and lead a New York offering,” said Evoke PR & Influence president Maryellen Royle. “Her outstanding experience in integrated healthcare marketing and communications coupled with her enthusiasm for collaboration and staff development make her the perfect match for this growth stage of our team.”