Holmes Report 19 Jun 2019 // 8:24AM GMT
![Cannes Podcast: The Data-Driven PR Industry](https://www.provokemedia.com/images/default-source/Ads-/the-cannes-lions-broadcast-echo-chamber-800px.jpg)
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The Holmes Report sits down with Weber Shandwick chief digital officer Chris Perry and X Practice EMEA/APAC president Hugh Baillie to discuss how data and analytics are reshaping the PR industry in general, and Weber Shandwick in specific. In a wide-ranging conversation with Arun Sudhaman, the duo also discuss Weber Shandwick's new 'We Solve' positioning, and why this doesn't indicate a departure from PR's traditional storytelling strengths.
This Echo Chamber podcast is produced by Markettiers and sponsored by Weber Shandwick.
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