BOSTON — Industry veteran Scott Beaudoin, who focused on CSR and sustainability throughout his 20-plus year career, died this week after a battle with cancer.

At the time of his death, Beaudoin was an executive VP at Brodeur Partners, which called him “a leading voice in the marketplace on purpose-inspired brand building.”

Beaudoin spent the last five years leading Brodeur’s CSR & sustainability practice, which was new when he assumed the role. His efforts focused on working with corporate and brand leaders to co-create platforms, programs, partnerships and communications initiatives that deliver on a company’s purpose, while accelerating social and environmental change as well.

"Scott’s contributions to our company and culture are hard to measure. He had an incredible creative and strategic capability and loved his clients and teammates like family. He was one of the most joyful, fun and inclusive human beings we have ever had the great fortune to work with," said Brodeur global CEO Andrea Coville.

"Few knew that he had been recently diagnosed with glioblastoma. His passing is terrible news and a terrible way to start the year, but I am trying to think of what Scott would say," Coville said. "He would say, why is this terrible? He would say go out there and make this the best year ever and make this world a better place. He brought so many new ideas, skills, and energy to everyone he met.  How lucky are we that we got to know him? Let’s all who knew him and worked with him, take his great work in purpose and sustainability forward and build  on his legacy and time with each of  us."

Over his career, Beaudoin held agency senior leadership roles that saw him support companies including P&G, General Motors, Sodexo, Hasbro, Gap and CVS Health.

Beaudoin joined Brodeur after two years with Fenton, where his work focused on turning corporate CSR initiatives into action. Before that, he was with RF|Binder for less than two years, and spent eight years with MSL.

Beaudoin is survived by his husband, Drew, among other family members.

"I will always think of something he would say when tackling something new and we were all wondering how to start. He’d say 'easy peasy Cover Girl' and come back with a masterpiece," Coville said.

"He was the masterpiece, just a truly wonderful, kind, and curious human being. I am so sorry for all our loss, and I know we grieve together. Thank you, Scott."