PRovoke Media 26 Apr 2022 // 9:05AM GMT
LONDON — Weber Shandwick and its clients Sanofi Genzyme and Unilever will take home three EMEA IN2 SABREs — more than any other agency — to be presented during our PRovokeEMEA Summit, which returns in person to London on May 27.
The IN2 SABREs recognize the industry’s work in the arena of insight and innovation, with a focus on creative content spanning paid, earned, shared and owned channels, and experiential, digital, and traditional forms of content, as well as the industry’s use of research and data and analytics.
In addition to Weber Shandwick, with three winners, there are six firms that will receive two trophies each: the UK subsidiary of US independent Finn Partners; Norwegian giant Geelmuyden Kiese; muttinational firms Golin, Ketchum, and MSL; and UK creative shop Tin Man.
“Once again, the IN2 SABREs showed us the tremendous variety of creative content that our profession produces,” said Paul Holmes, who chaired the SABRE judges. “From spectacular high-profile events to movie-quality filmmaking, from painstakingly produced digital content to clever memes, every tool in the PR toolkit is represented in these categories.”
A complete list of the IN2 SABRE winners can be found here.
Tickets for the In2 Summit and In2 SABRE presentation can be purchased online, along with tickets for the SABRE Awards dinner, which takes place on the evening of the 27th.